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Users are spending more time on TikTok than any other social media platform in the US, according to Insider Intelligence/eMarketer. Adult TikTok users are expected to spend an...

Facebook and Instagram coupled superb targeting with a captive audience to shorten the conversion cycle, leaving many advertisers disappointed with alternative platforms. Users on YouTube either view...

Online consumer spending in the United States was flat in the first quarter of 2022 compared to the previous year, according to a Cardlytics report in May. Post-Covid,...

TikTok may reach 1.5 billion monthly users within the next year, according to data from App Annie's 2022 Mobile Forecast report. This number is higher than Instagram, with...

American social media marketers are likelier to commission creators to produce how-to videos, user reviews, and unboxings so their audiences can learn and grow alongside their favorite...

Here are 15 ways to improve your store's SEO ranking, according to Ahrefs. Use internal links for key pagesUse a caching plugin since 70% of consumers find page...

CEO and founder of Meta Mark Zuckerberg said during a conversation at SXSW that NFTs (non-fungible tokens) would be introduced into Instagram soon. “We are working on...

YouTube is a fantastic platform for connecting with potential customers. YouTube has more than 2 billion monthly users, and more brands are using it for marketing. According to...

According to internal emails obtained by The Verge and initially published by The New York Times, an internal inquiry at TikTok parent company ByteDance discovered that multiple...

Google says it wants to reward merchants for good customer service and improve their reputation with potential buyers. Google announced on Monday its Shopping Experience Scorecard program...