Best PayPal alternatives

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PayPal is one of the leading payment platforms used on e-commerce websites as it is fast, easy, and secure. However, according to an article in Search Engine Journal,...

Over 80% of marketing experts use email newsletters

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Marketing professionals worldwide still prefer email marketing, with 81% sending newsletter emails. Almost the same amount of marketers (79%) send welcome emails, according to a report by Insider...

TikTok new features allow creators to accept payments and gifts

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TikTok announced on Wednesday that it is allowing creators to make money from their content. The new feature is going to allow users to accept payments and gifts...

Product shortages cause shoppers to change their plans

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As shipping logistics remains a problem this 4th quarter, shoppers are willing to change their plans if a product is unavailable. Between August and October, most US shoppers...

Black Friday data shows slowing of e-commerce

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According to preliminary data from Sensormatic, data from Black Friday show that e-commerce is cooling off, with shopping down 28% compared to 2019. According to data from Sensormatic...

Shopify has record Black Friday with sales up 21%

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The Canadian-owned e-commerce platform Shopify announced on Saturday that it sold $2.9 billion worldwide on Black Friday, a 21% increase from the previous year. The company said that...

Email marketing is still crucial for 2022

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Despite the growth of mobile messaging apps and social media platforms, email still is an essential tool to communicate with customers and potential customers. According to an article...

Google Ads ads new features

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Google Ads launched four new features that give businesses more data on the Insights Page. Google says that 53% of consumers plan to shop more online this year...

Twitter to combine shopping with livestreams

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Twitter will host its first shopping live stream by Walmart on November 28, the company announced on Monday. The 30-minute stream called "Cyber Deals Sunday" collaborates with Walmart...

Facebook testing new ways to control News Feed

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Facebook parent company Meta announced on Thursday that it is testing more ways for users and brands to control the News Feed. "As part of this, people can...