Most US Adults Disable Cookies for Online Privacy

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The Pew Research Center conducted a survey in May 2023 and found that 67% of US adults turn off cookies or website tracking to protect their privacy....

Podcast Listeners Growing Worldwide

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This year, North America has the most podcast listeners, with 149.4 million, according to a forecast by Insider Intelligence/eMarketer. By 2027, China will have 178.7 million listeners. The...

FedEx to Launch E-Commerce Platform

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FedEx, the logistics giant, announced Monday the launch of its own commerce platform dubbed FDX. The platform will most likely compete with Amazon by providing merchants with...

Retailers Rely on Data and AI to Personalize Content

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71% of US retail decision-makers have put money into data and AI-enabled content for personalization, according to a report from Coresight Research and Obsess in August 2023. According...

TikTok is First App to Reach $10 Billion in User Spending

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TikTok became the first app to cross $10 billion in cumulative consumer spending, propelling mobile app sales to a new high in a year when revenue from...

Google: Search Rankings Cannot be Predicted

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Google's Search Liaison stated on social media that there is no "perfect page" formula that websites need to adhere to in order to rank highly in search...

Social Media Video to Peak

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The popularity of short videos on social media networks is set to peak, according to Insider Intelligence/eMarketer data. Time spent on video is set to plateau in 2024...

Montana Appeals Ruling Stopping TikTok Ban

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Montana announced on Tuesday that it was appealing a November ruling by a US judge to overturn the state's first-of-its-kind ban on the usage of the short-video...

Retail Media Struggles with Cost and Verification

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Some of the biggest problems brands and advertisers in the US, France, Germany, and the UK have with retail media networks are the cost, the lack of...

Is the Homepage the Most Important Part of a Website to Google?

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In the early days of SEO, the home page was considered the most significant website page because everyone acquired connections from directories and reciprocal linking, which predominantly...