National Retail Federation Lowers First-Half 2023 US Consumer Good Import Forecast

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Closely watched retail trade analysts in the United States decreased their import target for the first half of 2023 on Monday, predicting that inbound ocean container volume...

3 Ways to Build Email Marketing Trust

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In 2020, there were four billion people using email around the world, and 59% of consumers indicated that marketing emails influenced their choice of products to purchase....

14 SEO Tips for 2023 from Ahrefs

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According to Ahrefs, their blog ranks on the first page of Google for more than 13,600 keywords, and here are tips on how they do it. Do not...

Google Updates Query Matching in Google Ads

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Google Ads has revealed various changes to how search queries are matched and how marketers can manage brand-related traffic. According to an article in Search Engine Journal, these...

Online Shoppers’ Biggest Concern is Privacy

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The most crucial aspect for individuals worldwide when determining whether to deal with a business online is data security, according to TransUnion. The convenience of payment is...

Shopify releases new free themes

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Shopify recently announced the release of three new themes in January with layouts meant to support trends in various industries. The Crave theme is designed for food and...

How do People Shop on TikTok?

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The vast majority of users (71.2%) shopping on TikTok say they buy when they "stumble across something in feed, Stories," and other parts of the app. The second...

Amazon Made Up 40% of E-Commerce Sales

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Amazon accounted for 80% of marketplace sales, 40% of e-commerce sales, and 4% of retail sales in the United States in 2023, according to Marketplace Pulse. A forecast...

By 2025, Gen Z will have More Digital Buyers in the US than Gen...

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By 2023, Gen Z will account for 20% of the US population, with approximately 40 million adults. According to Insider Intelligence/eMarketer data, Gen Z adults comprise 58%...

Most US Adults Disable Cookies for Online Privacy

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The Pew Research Center conducted a survey in May 2023 and found that 67% of US adults turn off cookies or website tracking to protect their privacy....