Global Travel App Use up 14%
The summer of 2023 saw an exceptional increase in travel app usage, surpassing the previous year's highs.
According to the most recent data.ai analysis, tourists will rely...
Ways You can use ChatGPT for Digital Marketing
While it takes a fantastic marketer to have an accurate pulse on the culture, ChatGPT may make content creation smoother.
ChatGPT can create human-sounding product descriptions, headlines,...
Facebook Dominates Social Media for Adults, But Gen Z Tunes Out
Despite Facebook being the top platform for US adults, with an average of 20 minutes spent daily, it's not capturing Gen Z's attention.
Instead, younger adults (ages 18...
E-Commerce Tips
To get the best from social media, it is necessary to ensure your target audience is the correct fit for your brand's messaging.
According to a report in...
New Research Shows User Confidence in Social Media is Declining.
Digital trust is the belief that a platform will safeguard user information and offer a secure environment to produce and interact with content.
In critical categories, including...
Retail Media will Account for One-Fifth of Global Digital Ad Spend this Year
Global retail media spending will reach $140 billion this year, according to a December 2023 forecast by Insider Intelligence/eMarketer.
Examples of retail media websites are Amazon, Walmart, and...
Second-Quarter US Consumer Spending is Strong
Consumer spending in the United States looks to have climbed significantly in April, with households increasing their purchases at online shops and spending more at restaurants and...
TikTok is the Favorite Social Media App Among Teens
TikTok is the favorite media platform for the first time among teens with a 33% share compared to Snapchat with 31% and Instagram with 22%.
According to Piper...
Zuckerberg says NFTs coming soon to Instagram
CEO and founder of Meta Mark Zuckerberg said during a conversation at SXSW that NFTs (non-fungible tokens) would be introduced into Instagram soon.
“We are working on...
Americans Buying Less Luxury Goods
Luxury shoppers in the United States are cutting back on high-end fashion and leather goods purchases, according to LVMH's first-quarter sales report, adding to evidence that a...
