Google’s Digital Ad Growth Outpaces Microsoft
Since Q3 2023, Google has experienced rapid growth in digital ad revenues, doubling the pace of Microsoft's gains. According to recent earnings reports, Google's global dominance in...
Numerous Companies Worldwide have not Adopted AI
Most businesses worldwide have yet to implement AI and machine learning or are still in the research phase.
According to a June Workday poll, 42% of firms...
US TV Viewers Find Shorter Ads More Reasonable
The longer the ad, the more probable it is that US TV viewers will dismiss it as unreasonable, according to data published by Hub Research.
Additionally, only...
Social Media Video to Peak
The popularity of short videos on social media networks is set to peak, according to Insider Intelligence/eMarketer data.
Time spent on video is set to plateau in 2024...
Chat-Based Search Ad Marketers are Optimistic
61% of US paid search marketers believe future chat-based search advertising would be very or highly effective, according to NP Digital.
Google and Microsoft are experimenting with incorporating...
8 ChatGPT Prompts for Your Dropshipping Store
A precise and unambiguous prompt allows ChatGPT to offer precise and useful results.
According to an article in the Search Engine Journal, here are some of the best...
TikTok expands pilot of its Stories feature
TikTok is expanding its Stories feature, which is similar to Instagram story in that it is deleted after 24 hours.
In addition, Stories appear on the For You...
Even after coronavirus, a quarter of small businesses without a website
A new survey found that still, 23% of small retail businesses do not have a website.
According to a recent Digital.com survey of 1250 small retail business owners...
Video Ads Reign Supreme on Amazon, say Retail Experts
According to March 2024 data by Zogby Analytics and Feedvisor, 48% of US retail decision-makers believe video ads deliver the highest return on ad spend (ROAS) on...
95% of Users Engage with SMS Messages within 3 Minutes
The average US user checks their mobile phone up to 200 times per day, making SMS marketing very attractive, according to Forrester research.
An article published in Insider...
