Shein Leads US Apparel Retail Sites
Shein has emerged as the No. 1 apparel retail site in the US, recording 46.9 million unique visits in June, according to Comscore data.
This success is fueled...
US Online Shoppers Spent Record $12 bln on Cyber Monday
Online spending on Cyber Monday was projected to top $12 billion, a record, as bargain seekers took up offers on items such as Barbie dolls, Lego sets,...
Retail Media Grows Share of US Ad Spend, but Social Still Ahead
Retail media ad spending will account for more than one-fifth of overall US ad spending by 2027, according to an Insider Intelligence/eMarketer forecast.
Through 2027, social media will...
2022 US E-commerce Sales to Top $1 Trillion
US retail e-commerce sales will reach over $1 trillion this year, an increase of 9.4% from $960.44 billion last year.
According to data by Insider Intelligence/eMarketer, more than...
Twitter Indicates it will not Allow Accounts to Promote Content on from Platforms
Twitter has removed the tweets that announced the policy prohibiting people from posting handles and links to other social networks.
The policy page that stated these guidelines...
Second-Quarter US Consumer Spending is Strong
Consumer spending in the United States looks to have climbed significantly in April, with households increasing their purchases at online shops and spending more at restaurants and...
Meta’s Q2 Revenue Rose 22%
Revenues increased by 22% year over year to $39.07 billion, marking the fourth consecutive quarter of growth exceeding 20%.
Meta expects revenues to range between $38.5 billion and...
Google Unveils March 2024 Core Update, including Anti-Spam Updates
Google is launching numerous initiatives to improve the quality of its search results, the company announced on its website on March 5.
Google stated, "We're making algorithmic enhancements...
Amazon Made Up 40% of E-Commerce Sales
Amazon accounted for 80% of marketplace sales, 40% of e-commerce sales, and 4% of retail sales in the United States in 2023, according to Marketplace Pulse.
A forecast...
Which Platform is Leading Video Ad Spend?
In terms of US video ad spend, Meta has a 30.1% share this year, compared to YouTube (8.3%) and TikTok (6.5%), according to Insider Intelligence/eMarketer.
TikTok is gaining...
