As Expected, Retail Sales in Europe Fell in December

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According to figures from the European Union's statistics office Eurostat, retail sales in the eurozone declined in December broadly in line with predictions, highlighting the weakness in...

TikTok Increasingly being Used as a Search Engine

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There is a trend of web users utilizing TikTok as a search engine. According to an article in the Search Engine Journal on Friday, some people prefer searching...

Amazon Prime Day US Online Sales Reach $14.2 Billion Record

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During the 48-hour Amazon Prime Day event, customers in the US spent a record $14.2 billion online across retailers, according to a report released by Adobe Analytics...

Shoppable Media Enables Marketers Monetize Live Events

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Almost half of all US adults who have purchased through shoppable commerce did so via social media, according to EMarketer's Bizrate Insights' February 2024 poll. Paramount tested a...

Peter Pru explains why some dropshipping stores don’t make sales

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Popular dropship influencer Peter Pru explained the three criteria he has for finding winning products in a recent Youtube video. The three criteria are: "How does the product...

Amazon Prime Day Sales Surge as Discounts Entice Buyers

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The first day of Amazon.com's Prime Day, a two-day shopping event, saw U.S. online sales increase by nearly 6% to $6.4 billion, compared to the same day...

Best digital marketing for 2022

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Here are the top six suggestions for digital marketing for 2022, according to an article at Entrepreneur. 1. Video marketing is huge! Brand awareness grows faster when using...

TikTok Outperforms Instagram Reels in Terms of Engagement

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Content creators with over one hundred thousand followers have a higher engagement rate on TikTok than on Instagram Reels, according to data from The Influencer Marketing Factory...

Global Travel App Use up 14%

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The summer of 2023 saw an exceptional increase in travel app usage, surpassing the previous year's highs. According to the most recent data.ai analysis, tourists will rely...

Users Spending Less Time on TikTok

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Time spent on TikTok is expected to decline this and next year, according to a report by Insider Intelligence/eMarketer. In 2021, time spent on TikTok reached 40 minutes...