British MP says TikTok reaches Younger People
An MP with over 400,000 TikTok followers said she will continue to use the site to reach out to younger people.
Zarah Sultana, the Labour MP for Coventry...
ChatGPT Boosts Amazon AI-Written E-Books
After learning about ChatGPT artificial intelligence, Brett Schickler realized he could publish a book quickly.
"The idea of writing a book finally seemed possible," said Schickler, a salesman...
Does Amazon Rally Signal E-Commerce Boom?
Amazon's stock rose to its highest level in more than two months on Friday after a research group forecast the online retailer's North American retail operation will...
Google may have Deceived Dozens of Advertisers, Report says
According to a new study, Google may have misled dozens of business and government advertisers about the viewership of ads running on third-party websites and apps.
Advertising research...
TikTok’s Popularity as an E-commerce Search Engine is Fading, study says
A survey conducted by CivicScience found that fewer adults in the United States are beginning their product searches on TikTok than a year ago.
Overall, Amazon is where...
Google: Your Domain Name is Not Everything for Your SEO
Google's John Mueller said regarding domain names and SEO on Mastodon that it is not a critical factor in ranking your website.
"Your domain name is never going...
Over Half of Brands Partner with Retailers that Don’t Carry their Products
Merkle research from August 2023 shows that 53% of brands frequently use data and advertising opportunities with stores that do not stock their product.
Recognizing the potential for...
Shopify starts bank to manage business money
Shopify is now offering an online bank account called "Shopify Balance" to manage your money and business in one place.
Shopify is advertising the service to skip using...
Top 2022 Influencer Marketing Trends
Influencer marketing can quickly make a significant impact.
It is becoming more apparent that multiple posts by an influencer are necessary to get results, not just a single...
Online Ad Spending Projected to Keep Growing until At Least 2027
Digital ad expenditure is expected to surpass the historic $600 billion mark in 2023, according to a report by Insider Intelligence/eMarketer.
The following graph includes ads that appear...
