Universal Music and Meta Strike New Deal
Universal Music Group and Meta have expanded their license arrangement, providing more opportunities for artists and songwriters across Meta's platforms, including Facebook, Instagram, Messenger, and WhatsApp.
Reuters...
Consumers Prefer Receiving Coupons Via Email
According to an Ascend2 and ActiveCampaign survey published in February 2024, more than three-quarters (77%) of US adults prefer to get e-commerce coupons by email.
Only 31%...
Users Spending Less Time on TikTok
Time spent on TikTok is expected to decline this and next year, according to a report by Insider Intelligence/eMarketer.
In 2021, time spent on TikTok reached 40 minutes...
Meta’s Q2 Revenue Rose 22%
Revenues increased by 22% year over year to $39.07 billion, marking the fourth consecutive quarter of growth exceeding 20%.
Meta expects revenues to range between $38.5 billion and...
Conversational Marketing, Key trend for 2022
Here are five digital trends for 2022 to help grow your business, according to an article published on Monday on the Media Update website.
1. Conversational marketing is...
Amazon Made Up 40% of E-Commerce Sales
Amazon accounted for 80% of marketplace sales, 40% of e-commerce sales, and 4% of retail sales in the United States in 2023, according to Marketplace Pulse.
A forecast...
Walmart Surges as Sales Outlook Hits New High
Americans are concerned about inflation, so they are shopping more at Walmart.
On Thursday, the US retailer upped its annual sales and profit forecasts for the second time...
One-Third of US Online Shoppers Buy from Foreign Sellers
There will be 71.8 million cross-border e-commerce customers worldwide in 2024, or close to a third of all US digital shoppers, according to a forecast by Insider...
Amazon drawing advertisers from Facebook ads because of Apple privacy update
Amazon has started to grab advertisers from Facebook because of the Apple privacy update in June that makes Facebook advertising less effective.
According to the report by Bloomberg,...
Twitter Provides Free Ads to Bring Brands Back
To entice brands back to the social media platform after its ad sales declined due to Elon Musk's $44 billion buyout, Twitter is now providing advertisers with...
