Twitter Adds Product Drops Feature for Brands
Twitter announced a new feature called Product Drops that allows merchants to notify their followers to get updated on new product releases.
The new shopping feature updates shoppers...
Shopify releases new free themes
Shopify recently announced the release of three new themes in January with layouts meant to support trends in various industries.
The Crave theme is designed for food and...
E-commerce growing in Latin America
E-commerce is expanding in Latin America, where the number of users of e-commerce apps increased by 48%.
According to an article by Entrepreneur, a recent report found that...
Younger Beauty buyers are Less Price-Conscious than Older Consumers
Gen Z buyers of beauty and skincare products are particularly drawn to brands because of their cost (48%), samples (46%), and sustainability (44%), according to Bolt.
Pricing...
Facebook, Instagram, WhatsApp are down globally
Facebook, Instagram, and WhatsApp all are not functioning across the world affecting e-commerce advertising on the platforms.
Security experts said the outage was likely due to a configuration...
Gaming Developers Focus on Computers
As of May 2022, over 80 percent of the world’s video game creators were creating PC games, according to a report by Perforce.
The graph below shows that...
Over Half of Brands Partner with Retailers that Don’t Carry their Products
Merkle research from August 2023 shows that 53% of brands frequently use data and advertising opportunities with stores that do not stock their product.
Recognizing the potential for...
YouTube Stories will be Phased Out
Stories on YouTube are being discontinued in favor of Shorts and Community posts since they generate greater engagement.
On June 26, YouTube will discontinue Stories, a feature for...
Clothes from some online retailers such as Aliexpress may have high levels of chemicals
An investigation by Marketplace, of the Canadian media outlet CBC, found that some cheap online clothing retailers sell products that have high levels of chemicals.
Out of a...
Customers Trust Retailer Website Ads over Third-Party Marketplaces, Social Media
A quarter of US consumers are influenced to make purchases by advertisements on retailer websites, according to new Intellias research cited by Search Engine Land.
According to Intellias,...
