Influencer Marketing Tops Social Ad Spending
Social media ad spending growth has slowed compared to influencer marketing since the pandemic.
According to Insider Intelligence/eMarketer, social ad spending and influencer marketing spending growth spiked in...
Amazon to open up physical stores in US
Amazon plans to extend its e-commerce business and open large physical retail stores in the United States.
The plan is to open up a few department stores...
TikTok announces new video tool, ‘TikTok Library’
TikTok announced on Tuesday a new in-app creation tool - TikTok Library - with content from GIPHY that will allow access to content.
The TikTok Library will make...
CROSSPOSTING AND INSIGHTS ARE TWO NEW FEATURES ADDED TO INSTAGRAM REELS.
Three new tools, including the ability to crosspost to Facebook, are being introduced by Instagram for users who create Reels videos.
Adam Mosseri, Head of Instagram, announced the...
Twitter to Introduce Gold Checkmarks for Verified Businesses
Twitter's subscription option will be relaunched on Monday, and the social media network will further color-code timelines by introducing gold checkmarks for businesses and, later, gray checkmarks...
Which Platform is Leading Video Ad Spend?
In terms of US video ad spend, Meta has a 30.1% share this year, compared to YouTube (8.3%) and TikTok (6.5%), according to Insider Intelligence/eMarketer.
TikTok is gaining...
14 SEO Tips for 2023 from Ahrefs
According to Ahrefs, their blog ranks on the first page of Google for more than 13,600 keywords, and here are tips on how they do it.
Do not...
Instagram’s Templates Simplify Reels Creation
Instagram announced on Tuesday that it is updating its Reels templates to make it even easier for users to make short, exciting videos.
"Reels templates allow you to...
Davie Fogarty Highlights Ecomhunt in New Tutorial
Popular dropshipping influencer Davie Fogarty mentions Ecomhunt as a tool to find new products in his new YouTube Shopify Tutorial.
"Basically they give you a whole range of...
High-End Shoppers are Driving US Luxury Sales
Luxury brands in the United States that cater to wealthier consumers outperform those that cater to lower-income shoppers who are put off by economic uncertainty, according to...
