Instagram Remains Essential for Influencer Marketing, even as TikTok Grows
This year, 53.7% of US marketers will use Instagram Reels for influencer marketing, making it the top platform.
According to Insider Intelligence/eMarketer, Instagram Reels will be utilized by...
2022 Crypto Losses Fell 51% compared to 2021
Over $3.9 billion was "lost" last year, according to Immunefi's Crypto Losses 2022 report.
Losses in crypto are made up of hacks and alleged fraud incidents, Adrian Hetman,...
Instagram copies TikTok, allowing replies in Reels
Instagram released a new feature called “Reels Visual Replies” that allows users to reply to comments on posts.
The new option allows users to reply with a...
Through 2027, Gen Z and Millennials will Increase their Social Media Presence
Insider Intelligence/eMarketer predicts that by 2027, there will be 135.5 million Gen Z and millennial social network users in the US. This is more than half of...
E-commerce Keyword Research Tips
Understanding which terms Google ranks for allows you to climb to the top of search engine results pages, increasing visibility, visitors, and conversion rates.
According to an article...
British MP says TikTok reaches Younger People
An MP with over 400,000 TikTok followers said she will continue to use the site to reach out to younger people.
Zarah Sultana, the Labour MP for Coventry...
Instagram Now Allows Five Links in Your Bio
Meta CEO Mark Zuckerberg revealed on his Instagram channel on Tuesday that your Instagram bio can now include up to five links.
"Probably one of the most requested...
Judge rules advertisers can sue Facebook over ad rates
A judge in the United States ruled on Tuesday that a class action lawsuit by advertisers accusing Meta's Facebook and Instagram of deception can go forward.
US District...
Staff of TikTok, Not the Algorithm, may Choose What Goes Viral
TikTok says that staff can manually increase the reach of videos by utilizing a “heating” button, bypassing the algorithm that drives the TikTok experience.
Following the initial Forbes...
Pinterest Increases Revenue as Digital Marketing Recovers
Pinterest topped second-quarter revenue projections on Tuesday as monthly active users increased and digital advertising recovered from a slump caused by an uncertain economy.
The quarterly results of...
