Online Retail Ad Spending Predicted to Increase Over 19% Annually by 2027
Retail media is poised for growth, with Insider Intelligence/eMarketer forecasting an annual spending increase of more than 19% through 2027.
According to the graph, retail digital ad spending...
PayPal Introduces Stablecoin for Payments and Transfers
Stablecoins that are fully supported and regulated have the potential to revolutionize payments in web3 and digitally native contexts. PayPal USD, a US dollar-denominated stablecoin, was launched...
[New Feature] Ecomhunt Extension – Hunt Down Your Competitor Facebook Ads And Shopify Stores...
Introducing Ecomhunt Extension - A chrome extension to help you hunt down competitor Facebook ads & get important information on your competitor Shopify stores.
Ecomhunt Extension is an...
TikTok Ad Revenue to Top $11 Billion by 2024
Since YouTube, Meta, and other platforms attempt to mimic TikTok's viral format, it is impossible to ignore the app's influence on advertising.
However, recent reports indicate that TikTok...
Analyzing Social Media Platform Users by Age
Advertisers may predict where to target generational advertisements by studying where each group spends its time and how their needs change over time.
According to Insider Intelligence/eMarketer, Millennials...
TikTok is the Favorite Social Media App Among Teens
TikTok is the favorite media platform for the first time among teens with a 33% share compared to Snapchat with 31% and Instagram with 22%.
According to Piper...
Consumers Respond Most to Ads on Shopping, News, and Social Media Websites
Integral Ad Science data from Q3 2023 shows that in the US, people are most open to ads on websites for shopping (36%), news (35%), social media...
YouTube Explains the Shorts Algorithm
YouTube released a new video to answer questions from creators about its short-form video platform, YouTube Shorts.
It answered concerns ranging from how the Shorts algorithm differs from...
Facebook and Shopify could become fierce competitors
While Facebook's main business focus has been advertising, it is now moving more into e-commerce and competing more directly with Shopify.
According to an article by Jeremy Bowman...
Influencer marketing trends for 4th quarter
Investments by brands in influencer marketing is booming.
An article on the Financial Express website names five influencer marketing trends to be aware of for the fourth quarter...










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