Google Starts New Digital Marketing Certificate
Google is now offering a Digitial Marketing and Ecommerce Certificate endorsed by the American Association of Advertising Agencies and the American Advertising Federation.
Google's certificate program seeks to...
Latin America E-Commerce to Increase 25% by 2027
The Latin American region presently has 300 million digital consumers, with a 20% increase expected by 2027, according to a recent PayU GPO report.
The rapid expansion emphasizes...
Judge rules advertisers can sue Facebook over ad rates
A judge in the United States ruled on Tuesday that a class action lawsuit by advertisers accusing Meta's Facebook and Instagram of deception can go forward.
US District...
20% of Young Online Buyers Made a Purchase on TikTok
Nearly one-fifth (19.2%) of digital shoppers aged 18 to 34 made a purchase on TikTok in June 2023.
According to an Insider Intelligence/eMarketer survey, US online buyers made...
Instagram Changes its algorithm, Makes Sharing Content More Important
In a recent Instagram Reel, Instagram's CEO, Adam Mosseri, highlighted a key metric the platform uses to evaluate content.
This indicator compares the number of users who share...
Meta’s Latest Business Tools Update: What Advertisers Need to Know
Meta has announced new updates to its Business Tools, focusing on enhancing user privacy.
According to a report by the Search Engine Journal, these changes will restrict...
Meta holds top spots on top 10 mobile apps
Meta - the new name for Facebook - dominates the list of the top 10 mobile apps worldwide.
Meta holds the top four spots with Whatsapp, Facebook Messenger,...
Montana Appeals Ruling Stopping TikTok Ban
Montana announced on Tuesday that it was appealing a November ruling by a US judge to overturn the state's first-of-its-kind ban on the usage of the short-video...
Walmart Surges as Sales Outlook Hits New High
Americans are concerned about inflation, so they are shopping more at Walmart.
On Thursday, the US retailer upped its annual sales and profit forecasts for the second time...
Amazon Expected to Lead US Holiday retail Sales
Amazon is expected to dominate US holiday season retail e-commerce sales, outpacing its nearest competitor, Walmart, by more than $80 billion.
According to Insider Intelligence/eMarketer, Amazon is projected...
