5 eCommerce advertising trends you should know to plan your strategy for 2023
Global eCommerce sales reached approximately 5.2 trillion U.S. dollars in 2021. This figure is growing by over 50% annually and is expected to be about 8.1 trillion...
Target’s Holiday Sales were boosted by Discounts
Target Corp reported an unexpected increase in holiday-quarter sales on Tuesday, owing to increased store visits from bargain-hunting Americans, even as it joined other retailers in issuing...
Facebook ad spend keeps growing, mainly among Android users
Facebook ad spend is growing despite Apple's iOS privacy changes.
Facebook ads accuracy has diminished because most Apple users have opted out of being tracked by advertisers, yet...
Top 3 Digital Marketing Skills for Starting a Business
Here are the top three digital marketing skills needed for starting an online business today, according to an article published in Forbes on Monday.
First, optimize for SEO...
As Economy Cools, Visa Revenue Growth Slows
As the post-lockdown travel fever subsided and consumer spending slowed in a challenging economy, Visa Inc.'s revenue growth fell back to pre-pandemic levels in the first quarter.
The largest...
Digital ad spending continues to explode
US digital retail media ad spending is expected to reach over $41 billion in 2022 and over $52 billion by 2023, according to Insider Intelligence/eMarketer.
According to the...
FedEx to Launch E-Commerce Platform
FedEx, the logistics giant, announced Monday the launch of its own commerce platform dubbed FDX.
The platform will most likely compete with Amazon by providing merchants with...
Tech Giants Bid for Ad Revenue while TikTok’s Future Uncertain
Short-form video took center stage at the internet and social media companies' annual presentations to advertisers, as platforms such as Snap and Meta seek to capitalize on...
Ecomhunt CEO says Shopify Deal with DSers Good Sign for Dropshipping
CEO and founder of Ecomhunt Mordechai Arba responded to news that Shopify is waiving fees for PayPal transactions worldwide and shutting down Oberlo's dropshipping app by saying that...
Amazon drawing advertisers from Facebook ads because of Apple privacy update
Amazon has started to grab advertisers from Facebook because of the Apple privacy update in June that makes Facebook advertising less effective.
According to the report by Bloomberg,...
