Google Boosts Ads on YouTube Shorts
Amid platform expansion and broader income problems, Google is upgrading YouTube Shorts advertising and offering new options for brand awareness.
Google is unveiling new advertising options on YouTube...
2022 Facebook Ad Trends
There are five trends that advertisers need to be aware of for 2022, according to an article published on Forbes on Saturday.
1. Use video as it accounts...
TikTok’s Popularity as an E-commerce Search Engine is Fading, study says
A survey conducted by CivicScience found that fewer adults in the United States are beginning their product searches on TikTok than a year ago.
Overall, Amazon is where...
TikTok Follows YouTube with Longer Videos
TikTok appears to be rewarding creators to begin publishing horizontal movies longer than a minute, according to a prompt observed by @candicedchap and @kenlyealtumbiz.
The platform promises to...
Digital ad spending continues to explode
US digital retail media ad spending is expected to reach over $41 billion in 2022 and over $52 billion by 2023, according to Insider Intelligence/eMarketer.
According to the...
E-Commerce Tips
To get the best from social media, it is necessary to ensure your target audience is the correct fit for your brand's messaging.
According to a report in...
2022 Crypto Losses Fell 51% compared to 2021
Over $3.9 billion was "lost" last year, according to Immunefi's Crypto Losses 2022 report.
Losses in crypto are made up of hacks and alleged fraud incidents, Adrian Hetman,...
Podcast Listeners Growing Worldwide
This year, North America has the most podcast listeners, with 149.4 million, according to a forecast by Insider Intelligence/eMarketer.
By 2027, China will have 178.7 million listeners.
The...
Social Media Video to Peak
The popularity of short videos on social media networks is set to peak, according to Insider Intelligence/eMarketer data.
Time spent on video is set to plateau in 2024...
Instagram, TikTok, Testing a New Repost Feature Similar to Twitter’s Retweet
The social network Instagram revealed to TechCrunch that it is working to implement a feature that would allow users to repost the posts and reels of other...
