The luxury pet wear market is huge
Luxury pet wear is a profitable niche as data from the European Pet Food INdustry show that services and non-food products are worth 21.2 billion euros per...
TikTok’s US Ad Revenue Spikes by 184.4%
TikTok is set to grow its ad revenue this year in the United States by 184.4% and reach $5.96 billion.
According to Insider Intelligence/eMarketer, TikTok's fast ad growth...
Instagram is Removing the Home Feed Shopping Tab
Last year, Instagram began experimenting with a home feed without the Shop tab. Starting in February, the app's main navigation will not include the shopping tab at the bottom...
Retail Media Grows Share of US Ad Spend, but Social Still Ahead
Retail media ad spending will account for more than one-fifth of overall US ad spending by 2027, according to an Insider Intelligence/eMarketer forecast.
Through 2027, social media will...
After Deal Dreakdown, TikTok Removes Universal Music content.
TikTok has begun removing Universal Music Publishing Group (UMPG) content from its video app after failing to secure a new license arrangement with the music label, the...
Amazon Expected to Lead US Holiday retail Sales
Amazon is expected to dominate US holiday season retail e-commerce sales, outpacing its nearest competitor, Walmart, by more than $80 billion.
According to Insider Intelligence/eMarketer, Amazon is projected...
Biden Plans to Sign TikTok Divestment-or-Ban Bill after it Passes Senate
The US Senate voted overwhelmingly late Tuesday in favor of legislation that would ban TikTok in the United States if its owner, Chinese tech firm ByteDance, fails...
Twitter User Growth Drops in North America
Twitter user growth has dropped in North America so far this year, according to data gathered in April by Insider Intelligence/eMarketer.
Internet users who accessed their Twitter account...
Instagram reaches 2 billion monthly users
Instagram surpassed two billion monthly active users worldwide in October, employees told CNBC.
The last time Facebook revealed Instagram numbers was in 2018, when it reached over one...
TikTok Outperforms Instagram Reels in Terms of Engagement
Content creators with over one hundred thousand followers have a higher engagement rate on TikTok than on Instagram Reels, according to data from The Influencer Marketing Factory...
