Consumers Value Points and Rewards Over other Loyalty Benefits
More than half (55%) of adults worldwide believe that offering points or incentive systems is the most effective approach to keep them coming back, according to a...
Alibaba Beats Quarterly Revenue Predictions as COVID-19 Curbs Loosen
Alibaba's efforts to reduce costs and China's relaxation of COVID-19 limitations helped it report better-than-expected quarterly revenue on Thursday.
For its fiscal third quarter through December 31, revenue...
WhatsApp Will Soon Support Dual Logins
Soon, you will be able to access both of your WhatsApp accounts—even if you have two—from a single device.
Meta CEO Mark Zuckerberg announced on Thursday that WhatsApp...
Over Half of Gen Zers View Long-Form Videos on Social Media
In the US, 53.1% of Gen Zers watch long-form videos on social media.
However, short-form videos are more popular among this age group, with 61.6% watching it, according...
Etsy Expects Weak Third Quarter Demand
Etsy estimated third-quarter sales below market estimates on Wednesday, indicating a slowing in demand for handcrafted goods on its online marketplace, sending its shares down 6% after...
95% of Users Engage with SMS Messages within 3 Minutes
The average US user checks their mobile phone up to 200 times per day, making SMS marketing very attractive, according to Forrester research.
An article published in Insider...
US Senate Passes Legislation Prohibiting Federal Employees from Using TikTok on government devices
The United States Senate voted by voice late Wednesday to prohibit federal employees from using the Chinese-owned short video-sharing app TikTok on government-owned devices.
The bill must still...
Apple allowing Facebook and other companies to track despite iOS privacy updates
Apple allows app developers to track data from iPhone users to get around the privacy updates that damaged advertising tracking on Apple users.
According to a report by...
New Online Checkout Allows Teens to Send Carts to Parents to Pay
Hollister, an Abercrombie & Fitch brand popular with teenagers, is introducing a new system that allows customers to send their carts to someone else for payment.
According to the...
Heavy Discounts Drove Record US Online Holiday Spending, Research says
Adobe Analytics reported that U.S. digital spending during the holiday season of 2022 increased by a greater-than-anticipated 3.5%, with businesses using steep discounts to entice inflation-weary shoppers...
