Facebook, Instagram, WhatsApp are down globally
Facebook, Instagram, and WhatsApp all are not functioning across the world affecting e-commerce advertising on the platforms.
Security experts said the outage was likely due to a configuration...
Users Spending Less Time on TikTok
Time spent on TikTok is expected to decline this and next year, according to a report by Insider Intelligence/eMarketer.
In 2021, time spent on TikTok reached 40 minutes...
Influencer Marketing is Booming
American social media marketers are likelier to commission creators to produce how-to videos, user reviews, and unboxings so their audiences can learn and grow alongside their favorite...
Even after coronavirus, a quarter of small businesses without a website
A new survey found that still, 23% of small retail businesses do not have a website.
According to a recent Digital.com survey of 1250 small retail business owners...
Klarna Projected to Lead US BNPL Payments by 2027
In a time of enormous growth for buy now, pay later (BNPL) providers, Klarna will surpass Affirm by 2027, generating $33.38 billion in US BNPL payment value.
To...
Report: Retail Media will Make up Nearly 25% of US Media Ad Spend in...
US omnichannel retail media ad spending will reach $129.93 billion by 2028, up from $54.85 billion this year, according to an EMarketer forecast.
Data from December 2023 from...
Email Marketing is B2B Marketers’ Most Effective Channel
Based on data from April 2023 from Ascend2 and Zoominfo, 52% of US B2B marketers say that email marketing has the most significant effect on their multichannel...
Google Unveils March 2024 Core Update, including Anti-Spam Updates
Google is launching numerous initiatives to improve the quality of its search results, the company announced on its website on March 5.
Google stated, "We're making algorithmic enhancements...
YouTube is adding new features for creators to monetize content and shopping
YouTube is creating new products and tools for its users in 2022 to monetize content, interact with their audience, and create content ideas.
According to a new post...
Instagram copies TikTok, allowing replies in Reels
Instagram released a new feature called “Reels Visual Replies” that allows users to reply to comments on posts.
The new option allows users to reply with a...