Google Tools to Keep Shoppers Safe Include Store Badges, Monitoring
Before products and merchants can be listed on Google, they must pass stringent safety checks.
“Thanks to the Shopping Graph, our data set of the world’s products and sellers,...
B2B Influencer Marketing is Expanding
A B2B influencer is a recognized expert in a certain industry and can help a B2B company stand out in a competitive market.
According to an article...
Facebook and Instagram to Stop Paying for News, Shift to Creator Content
Meta's Facebook and Instagram will be relying primarily on AI-creator content, and Facebook will stop paying publishers for news content.
According to sources speaking to Axios, Meta began...
The 3 Google Analytics Stats You Should Track
Google Analytics leaves many overwhelmed by all the information gathered about visitors to your website, but here are three key metrics you should be following.
According to an...
Instagram testing new ‘Get Quote’ button for businesses
Instagram is testing a new "Get Quote" button with some businesses and an easier way to create ads that start a WhatsApp chat, Meta announced on Wednesday.
The...
Use Google Business Messages with customers
Google Business Messages is a function that allows customers to start a chat with your business directly from Google Search, Google Maps, your website, or Google Business...
Top 2022 Downloaded Apps in UK
The list of the top ten downloaded apps in the UK in 2022 was led by TikTok. Interestingly, no other traditional social media giant such as Facebook,...
TikTok Ad Revenue to Top $11 Billion by 2024
Since YouTube, Meta, and other platforms attempt to mimic TikTok's viral format, it is impossible to ignore the app's influence on advertising.
However, recent reports indicate that TikTok...
For the Third Straight Year, Amazon’s Market Share Drops during Prime Day
According to an EMarketer's July 2024 forecast, over 181 million people in the United States will be Amazon Prime members this year, accounting for over seven out...
US Marketers Spend More on Email Marketing to Boost Engagement
US B2B and B2C marketers have put more money into direct marketing (62% more) than any other area in the last year, according to SeQuel Response and...
