The Leading Social Media Platforms Where Customers Engage with Brands

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Facebook ranked first among social media platforms utilized by American internet users to engage with brands in 2023, with 61.5% of users doing so, according to data...

Shopify is Waiving Fees for Paypal Transactions Worldwide

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Shopify announced in an email to some users on Tuesday informing them that the platform is making pricing changes that will go into effect on June 16. Shopify...

Instagram Reveals How its Algorithm Works

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Instagram revealed some information on how it ranks content on the platform in a blog posted on Wednesday by Adam Mosseri, the head of Instagram. The company breaks...

Be Prepared for More Product Ads in YouTube Videos

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YouTube is offering creators additional capabilities to broadcast specific product advertising in their videos. YouTube artists will be able to add timestamps to products they tag in...

US Creators Choose Instagram Despite Revenue Concerns with Reels

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Mavrck says that about 98% of creators use Instagram feed posts, Instagram Stories, and Instagram Reels. According to Insider Intelligence/eMarketer, this means that Instagram is used by...

Best Buy’s Weak Profit Forecast is Bad News for Electronics Stores

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The uncertainty surrounding the U.S. economic outlook dampens prospects for a resurgence in demand for TVs, laptops, and other electronic devices, prompting Best Buy to join peers...

TikTok surpasses Youtube for viewing time per user

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TikTok has overtaken Youtube for the average time spent per user in the United States and the United Kingdom, according to a new report. According to app monitoring...

Snapchat will Pass TikTok as the Social App with the Most New Users

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Snapchat will briefly surpass TikTok (12.7%) as the fastest-growing social media platform globally in 2023, with year-on-year user growth of 13.4%, according to Insider Intelligence/eMarketer. "Almost half (48.3%)...

UK may Protect Businesses from Rising Credit Card Fees

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The UK's Payment Systems Regulator contacted credit card companies after discovering that merchant fees have "increased significantly" in recent years, according to a report by Insider Intelligence/eMarketer. The...

Crypto Winter Could Turn Icy

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Following a spectacular crash earlier this year, the crypto industry's most popular tokens have gone to sleep, implying that amateur investors have lost interest in the once...