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E-commerce has spiked since the coronavirus began, with the number of Shopify websites growing by 201.53% from March 2020 to January 2022. According to data obtained by Genus...

Here are five digital trends for 2022 to help grow your business, according to an article published on Monday on the Media Update website. 1. Conversational marketing is...

Japan's government seeks to create a cashless economy and by 2025 wants cashless payments to make up at least 40% of all transactions, Business Insider reported. The increase...

Here are 8 email marketing mistakes that make campaigns less effective, according to an article in Forbes. 1. Not providing value to the prospective customer is a big...

TikTok has exploded as a leading social media platform, and brands are racing to use it in their marketing campaigns. According to an article in SearchEngineJournal on...

A year after Apple launched its App Tracking Transparency (ATT) update, mobile ad spending is starting to recover, according to a report by AppsFlyer. After an initial drop,...

To get the best from social media, it is necessary to ensure your target audience is the correct fit for your brand's messaging. According to a report in...

Apple's iOS privacy updates in 2021 made tracking more difficult for Meta's Facebook and led advertisers to increase their investment in Android. According to a report by Insider...

TikTok is expanding its Stories feature, which is similar to Instagram story in that it is deleted after 24 hours. In addition, Stories appear on the For You...

Most marketing professionals say they plan to invest in a customer data platform and, after that, segmentation and targeting solutions, according to data from Ascend2 and Oracle. The...