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Based on data from April 2023 from Ascend2 and Zoominfo, 52% of US B2B marketers say that email marketing has the most significant effect on their multichannel...

The Latin American region presently has 300 million digital consumers, with a 20% increase expected by 2027, according to a recent PayU GPO report. The rapid expansion emphasizes...

In the early days of SEO, the home page was considered the most significant website page because everyone acquired connections from directories and reciprocal linking, which predominantly...

Despite months of dismal economic statistics, Amazon's good quarterly results are just another indication that Americans are still purchasing, and could be a positive signal for Walmart...

Retail will have a larger share of US digital ad spending (27.9%) in 2023 than the five sectors with the lowest spending combined, according to a prediction...

Eurozone retail sales remained steady in April, according to Eurostat, as consumers spent less on food and gasoline but more on other products, particularly online. Retail sales volumes...

While the company does not intend to display advertising in the main inbox, it may do so in Status (the app's Stories-like feature) and channels, reported TechCrunch. WhatsApp's...

Facebook is the leading social platform, with 2.99 billion monthly active users, followed by YouTube with 2.56b, and WhatsApp with 2.24b. According to a tweet by World of...

According to an August 2023 CivicScience survey, knowing and trusting a brand is the most important factor for US adults, especially those aged 55 and up, when...

A survey conducted by CivicScience found that fewer adults in the United States are beginning their product searches on TikTok than a year ago. Overall, Amazon is where...