TikTok Ads Business Booms as Meta, Rivals Struggling
TikTok is growing even as digital advertising is declining due to the global economic slowdown.
Snap, Google, and Meta have all suffered due to the slowdown. And...
TikTok’s Universal Music Group Dispute is Harming Viral Trends
As a result of TikTok failing to reach an agreement to renew licensing rights with Universal Music Group last week, the removal of its songs has drastically...
As Expected, Retail Sales in Europe Fell in December
According to figures from the European Union's statistics office Eurostat, retail sales in the eurozone declined in December broadly in line with predictions, highlighting the weakness in...
As Snapchat uses AI to Woo Teens, TikTok Remains their Preference
According to Piper Sandler, 37% of US teens named TikTok their favorite social media app in March, up from 30% the previous month.
Snapchat fell to second...
Shopify Introduces Bill Pay
Shopify Bill Pay, a service for merchants to manage and pay vendors directly in the Shopify admin dashboard with no membership fees, is being added to the...
Retail Executives Worldwide say Physical Stores Personalize Customer Experiences
42% of retail leaders worldwide believe that the most essential role of physical retail as omnichannel buying advances is to give an in-person component to the customer...
Instagram and TikTok are Best Platforms for Gen Z Shoppers
TikTok and Instagram are the most popular social media channels for Gen Z customers to find new brands, according to EMarkerter data.
Brand websites or apps are also...
New Online Checkout Allows Teens to Send Carts to Parents to Pay
Hollister, an Abercrombie & Fitch brand popular with teenagers, is introducing a new system that allows customers to send their carts to someone else for payment.
According to the...
E-commerce will Boost Air Freight Demand, says Air Cargo Handler CEO
The CEO of one of the world’s top air cargo handlers dismissed the dismal global trade forecast, stating that the growth of e-commerce and increased demand for...
Online Price Drops Show US Doods Deflation will Continue
According to fresh data that provided evidence of the momentum Federal Reserve policymakers envision lowering overall inflation, prices for online items in the United States decreased 1%...
