Amazon Competitors Start E-Commerce Sites
The US Federal Trade Commission and 17 state attorneys general have filed an antitrust case against Amazon for what they claim monopolistic pricing to customers and fees...
TikTok’s Popularity as an E-commerce Search Engine is Fading, study says
A survey conducted by CivicScience found that fewer adults in the United States are beginning their product searches on TikTok than a year ago.
Overall, Amazon is where...
Online Retail Ad Spending Predicted to Increase Over 19% Annually by 2027
Retail media is poised for growth, with Insider Intelligence/eMarketer forecasting an annual spending increase of more than 19% through 2027.
According to the graph, retail digital ad spending...
Through 2027, Gen Z and Millennials will Increase their Social Media Presence
Insider Intelligence/eMarketer predicts that by 2027, there will be 135.5 million Gen Z and millennial social network users in the US. This is more than half of...
Social Media is the Leading Way Buyers Find and Buy Products
Salesforce says that 59% of shoppers worldwide have used social media to buy something. More than half of all shoppers have used it to find products.
According to...
Elon Musk said X to Start Collecting ‘Small’ Monthly Fees from Users
Elon Musk, the CEO of X, suggested today that the social network formerly known as Twitter may no longer be free.
Musk stated that the firm was...
Global Travel App Use up 14%
The summer of 2023 saw an exceptional increase in travel app usage, surpassing the previous year's highs.
According to the most recent data.ai analysis, tourists will rely...
Amazon Prime Day Sales Surge as Discounts Entice Buyers
The first day of Amazon.com's Prime Day, a two-day shopping event, saw U.S. online sales increase by nearly 6% to $6.4 billion, compared to the same day...
TikTok Outperforms Instagram Reels in Terms of Engagement
Content creators with over one hundred thousand followers have a higher engagement rate on TikTok than on Instagram Reels, according to data from The Influencer Marketing Factory...
Brand Value is the Top Factor Driving US Purchases
According to an August 2023 CivicScience survey, knowing and trusting a brand is the most important factor for US adults, especially those aged 55 and up, when...
