Increase E-commerce Sales Using Popups

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November 18, 2018

Benefits of having an Abandon Cart (easy to setup)

When it comes to e-commerce you’re looking for new customers, repeat customers and to increase your revenue from your website. The majority of business owners put all of their focus towards trying to gain new customers to come to their website and shop. Many miss the mark on some other tactics to increase revenue which are actually fairly easy to set up.

What Is Abandon Cart?

You can use abandon carts to start gathering up all email address from your customers who came to your website and didn’t end up purchasing anything. There are ways to send auto emails, Facebook messages and somehow communicate with them to see why they didn’t follow through with the purchase. This would be considered a low-cost marketing strategy which is great for new businesses and even better for bigger business.

How It Works

Once your abandon cart is set-up you can set up an automatic email followup to tell them they forgot to finish their purchase. People get busy and things come up during their day so don’t blame them for leaving, just make it easy for them to finish what they started. Another tactic you can use is to add a Facebook messenger followup which will be more personal and allow you to answer any questions they may have before they purchase.

1. Customers who had forgotten to complete their orders often do so after receiving this email. Continue reading this article to see how you can grow your email list.

2. If there was a specific reason why they didn’t order, it gives us a chance to talk and help them, possibly resulting in a sale.

How To Set Up

There are many software’s out there that you can use to set up the abandon cart feature. We recommend a product called Zapier to sync with your store, website, and email marketing company. Do your research beforehand to make sure all three of these will sync and then you can use it to complete the process.

Additionally, if Zapier doesn’t sync with your store and email marketing you can use a product called Privy which will allow you to set up cart abandonment inside their software which will allow them to email your customer directly.

What Should You Do Next?

Now that you’ve set up your abandon cart feature and have your software’s synced with your store you can start gathering key information. Keep track of the reason why your visitors decided not to purchase (this will help you create a better shopping cart experience). Additionally, continue using your email marketing and Facebook messaging to follow-up with these customers until they decide to purchase your product.

The Key Takeaway:

People get busy and have a lot going on in their day to day life. As a business owner, we must respect that but also use techniques like this to continue bettering our business. Send friendly reminders, continue building better relationships and always be there for your customers. If you can get this right you’ll not only see an increase in subscribers but a significant increase in revenue for your business.

How this 20 years old french guy made $825,276.85 in under 4 months!

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How to Find Winning Products and Start Selling Online

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November 7, 2018

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how this 20 years old french guy made $769,454.78 in 4 months!

Another huge success story from one of our users, today I want you meet Gabriel St-Germain, with the help of Ecomhunt winning products he was able to generate $825,276.85 in under 4 months!

Tell us a bit about yourself.

My name is Gabriel St-Germain, I’m 20 years old, and I live in Canada. I own multiple e-commerce brands and help others start their online business with my YouTube channel.

How did I get started with dropshipping?

I’ve been interested in making money online since I was 16 years old. I first started by learning affiliate marketing, but struggled to actually make any consistent income with it.

Fast forward two years, I was studying engineering full-time but was consistently seeking new opportunities. Early 2017, I was consistently seeing ads for “Free Watches” and I started picking up on this “Free Just Pay Shipping” model that was working well for a lot of people.

So, I decided to set up a dropshipping store and try selling this trending charcoal powder for free + shipping. Things took off quickly and I started learning as much as I could to scale this store. To this date, that first store (Beauty Charcoal) has done close to $1MM in sales and is still running today.

What did you do before dropshipping?

When I started my first store back in 2017, I was still in school studying software engineering. I always knew that I wanted to run an online business and have the freedom that comes with it, so I was consistently looking for new opportunities which lead me to dropshipping.

After my first store started taking off, I was very stressed out and had little to no free time because I had to split my time between my schooling and my business. I managed to get through it and still get honors from my university, but I eventually made the decision to quit school for the time being and focus 100% on my businesses.

My parents were not very happy with my decision but I don’t regret it one bit. I’m finally able to focus entirely on my business while still having free time to do the things I love.

First Sale where did it come from? what was your experience with FB ads?

My first sale came from Instagram Influencers. I remember buying a post on a meme page – a simple before & after picture – and watched as dozens of sales came in the first hour. Not as many people were doing Instagram Influencer posts back then and it was a lot easier to get sales, even with a bad ad.

The next day, I spent all the money I made on buying more posts from different influencers. I ended up selling $5K that day. That’s when I remember thinking “Wow – this is actually real.” My mind was blown.

It’s an amazing feeling when you get your first sale because it serves as a proof of concept for your store, and validates that what you’re doing is actually possible.

How did you learn, what keeps your motivated?

I learnt mainly by testing things out for myself. I didn’t buy any course or follow any specific blueprint – I just tested as much as possible and did more of what was already working well.

I think one of the best ways to keep learning and stay motivated is joining a lot of FB groups. There are dozens of super active FB groups for dropshipping with great advice & motivating posts daily.

Why did I want to succeed so bad?

I want to succeed so I don’t ever have to work 9-5 and so I can enjoy the freedom of owning an online business. One of my favorite quotes is “If you don’t build your dream, someone will hire you to help build theirs.”

The dropshipping/e-commerce space is extremely competitive so without setting goals and working towards them consistently, it’s easy to fall behind competitors.

What is your sales record?

My current sales record is $825,276.85 in under 4 months with one of my current dropshipping stores. My daily record was $17K in a single day with that same store.

I actually found the main product for this store using Ecomhunt! Some people say that products posted on Ecomhunt will become saturated… While it may be true that a lot of people will notice products from Ecomhunt, very few people actually go and make original video content for that product and try to build a brand for it.

I always tell people to not worry too much about saturation and instead focus on doing BETTER than your competitors. The way I see it, saturation is an indicator that a product has a tremendous amount of demand.

Start again what would you do different?

I would make original video content sooner. When I was starting out, I wanted to keep as much of my profits as possible instead of re-investing it into the business.

I would say that my biggest breakthrough in this business came when I started making original video content for my ads. It makes a huge difference!

5 tips to someone who is just getting started?

#1 – Focus on building a brand for one product rather than building a general store
#2 – Make original video content!
#3 – Split test more. I recommend split testing the first 3-seconds of your video ad first, then split testing thumbnails
#4 – Don’t worry too much about saturation, focus on doing BETTER than your competitors
#5 – Sell products that solve a problem. It is a lot easier to sell a product to a cold audience if it solves a problem

Lastly, keep learning and testing new things! Dropshipping is NOT a get rich quick scheme and requires a LOT of work. Make sure you go into it with the right expectations!

Want to learn more about Gabriel? Click here

Ready to start making some $$$ ?

Pros and Cons of Dropshipping and Wholesaling

Niche Store VS General Store

How to Make Sales in Every Way Possible !

Have a question? Got some killer tips? Comment below!

Tutorial: How To Edit Videos For Your Products Marketing Ads

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November 5, 2018

How To Edit Videos For Your Products Marketing Ads

In this video I’m going to show you step by step how to edit an entire video for your online store products + a tiny surprise at the end of the video 😉

If you are like me and you don’t like waiting, you can click the link to see How To Create Videos That Goes Viral Like A Wild Fire In 60 Seconds.

Comment below if you have questions or special requests for our next video 😉

Till next time!

Should I use SEO or PPC for my E-commerce Business?

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November 2, 2018

Should I use SEO or PPC for my E-commerce Business?

In case you didn’t know, SEO for an E-commerce store is a complicated task since there are so many products online. The ultimate goal is to rank on the first page of search engines but it’s almost impossible to rank each product page well. However, there are different strategies for different E-commerce businesses and you have to implement each strategy effectively to become successful.

First of all, if you’re a new business in the market, you should start with search engine optimization on your website by creating blogs, guides and downloads. The more you invest into your website , the more traffic you’ll get to your products. It’s also smart to start posting on social media as well because most of the time your users are on social media browsing and might like your product.

Over time you’ll start receiving new traffic to your website without having to pay for it. However, SEO strategies for E-commerce businesses are slightly different from regular SEO practices.

Secondly and more importantly comes pay per click advertising. After reading our tips below you’ll see that it’s best to invest time and effort into your potential customers before you start spending money on PPC. If you know who and what your ideal customer wants you can show them the perfect ads at the perfect time!

By following these practices you’ll start driving more and more traffic to your website on a consistent basis. Just remember if you want “free” traffic you’ll have to be patient and consistent to see the results you’re looking for.

Keywords:

Whether you’re writing blogs, social media posts or payed ads you need to focus your marketing around the keywords your idea customer is actually searching for. You can use tools like Google trends, our website EcomHunt and just thinking about what you would search for when you wanted to buy your product.

Helpful Content:

Use your knowledge to post helpful content around the internet. If you become the “go to” expert for your product your consumers will reach out to you when they’re ready to buy. This will also help with branding around your business name so your past consumers will go directly to your website to purchase instead of through your ads.

Consistency:

This is one of the most important aspects to running an online business and is helpful in a variety of ways.

Google search engines – search engines look for websites that post helpful, consistent content around their keywords.
Follow-up/Branding – the more your ideal customers see you around the internet, the better their relationships become with you.

Paid Advertising:

Once you know who your ideal customer is and you’ve gathered some reviews on your website you should start running paid ads. Think about where your customers are (are they searching on Google for your product or searching social media)? You can then start using targeted ads to show your product to these customers throughout the internet.

Follow-up:

It doesn’t matter what type of business you run, they say the sales are in the follow-up. You can use tools like abandon cart which will email the customer if they don’t follow through with their purchase. Also use email marketing to continue following up with your past customers so they come back when they’re ready to purchase again.

The Key Takeaway:

Our top advice before you start advertising and running consistent SEO is to do a ton of research first. Ask your potential customers what they want, what will help them and most importantly what they’ll purchase. This will help you save a lot of time and money when running your E-commerce business. You can also reach out to us or visit our recommended product page. We’re experts in this industry and can help advise you on the best practices along the way.

Ecomhunt New FREE Features – Saturation Inspector?

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October 25, 2018

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Whats up everybody !

Mordechai Arba here founder and CEO of Ecomhunt with some amazing features!
These new features will speed up your work and of course give you extra advantage on your competitors and help you spend less money on highly competitive products.

Watch the video to learn all about them:

Click here to see the features in action => https://ecomhunt.com

Feature 1:
Saturation Inspector

How to use?
Each product we upload to Ecomhunt will get an auto generation stores search based on the product keywords and find other stores that are selling this same product.

The saturation inspector will show you how many stores are now selling this product, lot of store selling this product = lot of competition 😉

Feature 2:
Ecomhunt Shopify Products Import

How to use?
Can’t be easier ! all you have to do is click the import button, install the Ecomhunt app and you are all set! one click import from Ecomhunt to Shopify is on!

Got ideas, new features? Comment below !

What are the steps to start an eCommerce business?

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October 7, 2018

Start an E-commerce Business

Start an eCommerce business – Starting an eCommerce business is a great idea! E-commerce is ruling the world in the current trend; you can be successful for sure. Yet, there are some steps that needed to be followed while starting an E-commerce business. Take a look at the process below to get your E-commerce business started right away.

Have a Business Plan

Writing a business plan will help you to think about your audience and you will sketch your business according to the customer’s perspective.

Create a Value Proposition

Creating a short yet detailed value proposition is a good measure to know how clear your idea is. It should be written in a way that you have only a minute to explain your business to your potential investors or customer. Practicing it over, again and again, will give you the confidence to explain your ideas to someone. Once you are satisfied with your approach, use it on your website as your company’s description.

Find Out Your Business Model

It is always a good habit to develop a framework at first for your business model. Since, once you go throughout the different stages of your business plan and wide study, you will be in a need to create some modification to your business model. There are numerous ways to sell a product online and you could employ several different business models too.

Analyzing the Market

It will let you know the industry in which you operate the outlook of the overall industry, the existing competitors and your target customer demographic. Prior to getting started in the writing section, try to spend several hours researching the market.

Make use of Google Analytics

You can make use of Google’s keyword planner and trends pages to get a good sense of how in demand your product is and know whether it’s trending upward or downward. Google is great for a general idea, just don’t bank on it.

Getting Traffic and Sales to the Website

So, now you might have come to a conclusion that you have a great business idea and it is in a growing market. Right conclusion- but have you wondered how to drive traffic to your website and get customers to buy it? And how much amount you can afford to spend on your products?

“If you don’t know your customer, your business will fail”

So, in order to come with the best business strategy, you need to know your customer very well at first.

Select the Right Technology

With more advanced technology and Software as a Service Products, it is predominant to recognize the various moving parts and diagram on how they are integrated with each other.

Some of the different elements include:

Shopping Cart
Payment Processor
Fulfillment Center
Social Media Planning Tools
Accounting
Newsletter
Customer Loyalty Programs

Come up with the list of different products and services that you need to run your business as well as the monthly and per transaction cost of each of them. This will help you to understand the impact of these services on your margins.

Financial Management

The financial section is used to figure out sales, net income, and expenses of the business. Moreover, you need to create a monthly excel schedule with these following columns:

Projected revenue: First come up with your projected number of units sold and then come up with your projected revenue.
Fixed expenses: These are expenses that are fixed no matter how much you sell. Typically, these relate to monthly Software as a Service subscription, employee salaries or rent.
Variable expenses: these expenses change in direct proportion to how much you sell. Common examples include cost of goods sold and payment processing fees.

This strategy will help the business owners to understand what they need to achieve to meet their profit goals in a better way. In reality, projections are always off the market, yet it is good to give yourself some measurable goals to work for. Take a look at a recent article we wrote that shows 5 low-cost marketing tactics.

The E-commerce Takeaway:

Step 1. Get an affordable & reliable hosting. Look for a hosting provider that offers free SSL security and a reliable CDN.

Step 2. Install WordPress or Shopify. Most popular hosting companies let you install just by clicking a button. Choose a username that is not “admin” and a decent 7+ character password and you’re good to go.

Step 3. Buy a premium theme from Themeforest or use one they already have. Here’s a fun fact: you’ve probably just saved yourself a few hundred bucks. Here’s why: if you have a small budget (for web development, a small budget means <$1000), no one will make you a decent website from scratch.

Step 4. Get your first page online. Go to site’s dashboard => pages => add new. Start writing your first introduction post. Click post. That’s all that it takes.

Step 5. Sign up for Google Adwords and collect the free sign up voucher. Depending on your location, it’s anything from $50 to $100 and it might ask you to deposit and spend $10 first. But you’re getting a great ROI anyway.

You can’t go into this blind — you need to know your numbers. How much does your product cost, per unit, landed at your front door? What are your shipping costs, including all fulfillment components, such as staff, software, postage, etc.? What are your merchant processing fees?

Also, look for ways to cut costs, because as your sales volume increases, it can be a way to drastically increase your revenue. If you are doing a lot of volume in transactions, don’t be afraid to negotiate a better rate with your processing company.

How Can I Choose The Right Products To Drop Ship?

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September 17, 2018

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How Can I Choose The Right Products To Drop Ship?

We believe that you must have clear product selection processes in place in order to get the best results. People often pick ideas on a whim, with little consideration, and end up wasting a lot of time and effort for no results. You can brainstorm hundreds of products ideas, but the tricky part is knowing which products will sell.

When picking a product to drop ship, you want to consider these elements:

1. Products with good markup opportunities

What do I mean by this? In other words, you should sell a product that you can source cheaply enough, but also has a good enough perceived value that you can add $$$ to it, and profit more. (For example, you can easily source a product for $2 on Aliexpress, and sell it for $15 or $20)

2. Products with a passionate following

Make sure that the products you source have a passionate enough following. The more emotions you can evoke with products, the more likely you are to sell well. (For this reason, it is good to sell products that appeal to a niche/ passionate audience)

3. Products with a big enough audience

Ensure that the products have a big enough audience to take advantage of. Firstly, you’ve got to be able to pick out the audiences that will be interested in the product. If you can’t do that, good luck marketing the product. Secondly the bigger the audience is, the greater your ability to scale your advertising and sell more of the product long term.

4. Think Viral

If you find a product that has the ability to go viral, it will decrease your ad cost in the long run. Viral products get a lot of engagement, and high amounts of engagement, cause the organic reach of your advertising to go up and drive your ad costs down.

Take a look at our latest webinar about How To Choose The Right Product before getting started. This will help you be prepared and choose the right products going forward.

Niche Filter

With the rise of dropshipping and the relative ease that an eCommerce store can be created, niche shops have become the trend.

It quickly turned from an eCommerce novelty to a proven, successful strategy.

Don’t fight the big stores.

Avoid too broad and general categories.

The masses are already exposed to thousands of offers daily.

Look to supply niche products that are underserved by larger players. For example, there is no specific interest group for a normal belt, but you can easily tell that cycling gear will resonate well with cycling enthusiasts. Find your niche.

Stay Away Categories Filter

It may overlap with Niche Filter, but it’s essential to narrow down your product selection by excluding the ‘stay away’ categories.

Some product categories have grown significantly over the last decade and there are already many strong players and smaller shops out there supplying these products.

Just look at the eCommerce growth rates: books sales are flat and the jewelry market is shrinking. 80% of Americans say they’ve bought electronics or apparel online in the past three months, which means they already have their choice of trusted store.

Cross off the following general categories from your idea list: books, jewelry, electronics, and clothing — you will need to be more specific and find a niche.

Please note: We don’t suggest crossing out these categories entirely. You could sell plus size women’s clothing, men’s clothing, custom hiking/cycling electronics gear, or jewelry hidden in candles. We suggest you pay more attention to finding an interesting subcategory that will make your store unique. Don’t fall into the trap of selling in general categories.

Price Sweet Spot Filter

Andrew from eCommerceFuel says the perfect eCommerce product price is from $100 to $200. Richard from ABLS argues that it’s $75 to $150.

There are a few general rules to remember: the lower the price, the better the conversion rate. The higher the price, the more support you will need to provide.

With a $40 to $60 price range, the profits are relatively good and you can still cover the marketing costs of up to $20 per sale. The conversion rate is usually higher because the purchase requires less consideration on the part of the buyer. There is also less support.

You increase the odds of the success of your store in the developing markets. With Chinese dropshipping, you can sell everywhere in the world. Although $30 may not be much to people living in the US, it could be a lot for someone in South America or Eastern/Central Europe.

Bonus Secret: You should definitely try selling in developing/neglected markets. Lower advertising costs and competition equals a higher ROI. Don’t worry about the language barriers.

Look over your list and cross out product ideas that are more than $60.

Marketing Channels Filter

You have to think about your marketing strategy before you even launch your store. You may change it, but you must have a plan, to begin with.

To put it simply, different marketing channels are great for different products. Once you pick the product, you have to figure out which marketing channel will be best for it.

Advertising an $800 hoverboard on Facebook might not be the best idea, but you might succeed in advertising it on Google Adwords. A hoverboard is not a spontaneous purchase, in most cases, people will Google it to learn more about it and find which stores sell it.

The Right Products For Dropshipping Takeaway:

How Can I Choose The Right Products To Drop Ship 2 — If you’re finding it hard to choose the best product to pick and advertise for, take a look at our Must Have Shopify Apps which will help you with your Dropshipping business. You can also easily choose from the products we highly recommend on our website https://ecomhunt.com/ which will show price, analytics and how much you could make selling them.

Did you say Oberlo?

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September 3, 2018

Click here to see a live example.

Before announcing the big news, a few words about Oberlo in case you have no idea what this is about 😉

Oberlo allows you to easily import dropshipped products directly into your Shopify store and ship them directly to your customers – in only a few clicks.

You can also find on Oberlo a really cool feature called “Oberlo Supply” to use verified suppliers to ship your dropship orders with a one click processing!

Now back to our big news !

It’s been a while Oberlo and Ecomhunt are working together in order to provide our users better experience and help them finding the best products to sell and supply them easily.

And this is when we came up with the idea of add this tiny cool button to our products on Ecomhunt to easily import products to your store using Oberlo app, you will find the “Import to Oberlo” button only on products that are available in the Oberlo Supply feature, why? we want to make sure you have the best flow and experience when it comes to: Finding the product -> Import to store -> One click fulfilment with verified and trusted suppliers.

This is only the beginning of Oberlo and Ecomhunt partnership, we are working together to bring you guys many more cool features !

So you better stay tuned 😉

Cheers!

P.S – You can click here to read more about Oberlo Supply

6 Quick Tips To Grow Your Email Opt-Ins

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August 12, 2018