Personalization is Critical for Email Marketing in 2022

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Email marketing flourished during the coronavirus pandemic as open rates increased during the last few years, according to a report by Insider Intelligence and eMarketer. In the US,...

Most Americans have never heard of or are Pessimistic Toward the Metaverse

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Only 25% of Americans aged 13 to 34 are enthusiastic about the metaverse. According to a report by Insider Intelligence/eMarketer, there are far more people who either have...

Instagram Continues to Shift Toward TikTok, Making Almost All Videos Reels

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Instagram continues its shift toward TikTok's short video platform by making almost all its videos reels, according to a report by The Verge. Additionally, there is a new...

Facebook Shifts from News to Creators

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By putting more emphasis on creators and video, Meta's Facebook is shifting attention away from its News tab and Bulletin newsletter platform. According to a report in The...

Using Pre-Orders on Shopify

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Shopify allows merchants to sell using pre-orders where the customer pays now, a deposit, or later, or a product in the future. According to an article published by...

Some Instagram Users Complaining it is Becoming Too Much Like TikTok

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Some users are dissatisfied with the impulse to imitate the expanding social media platform, as Instagram has shifted its focus to short videos in recent years to...

Crypto Payments Are Still Not Mainstream

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Only 2.3% of US internet users use cryptocurrencies, despite the astounding growth of cryptocurrency payments by US adults. According to data by Insider Intelligence/eMarketer, 5.5 million US adults...

Twitter to lose 1.4 million US monthly users

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Twitter is projected to lose 1.4 million users from 2022 until 2026, according to data published by Insider Intelligence/eMarketer. Many users are leaving after joining during the coronavirus...

Gary Vee: TikTok became Popular because of its Algorithm

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In a recent Youtube post, Gary Vee said that TikTok became popular because of its algorithm, which shows users what they are interested in. On the other hand,...

Facebook Projected to Plateau, not Grow in Coming Years

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Facebook monthly users in the United States are projected to remain flat and not grow in the coming years, according to data by Insider Intelligence/eMarketer. Following a peak...