Mobile Email Marketing Mistakes

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Why is your email marketing strategy not converting as it should? Here are 7 email marketing mistakes, according to an infographic by ReachMail. 1. The first mistake is not...

YouTube Influencers Successfully Promoting Brands, Study Says

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YouTube creators effectively influence viewers to purchase products they promote. According to a report by Insider Intelligence/eMarketer, 43% of US consumers surveyed by Hub Research in December 2021...

61% of Customers would Use Loyalty Programs if Automatically Applied

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The top reason consumers worldwide would use loyalty programs more is if the rewards were automatically applied, according to Salesforce, “Fifth Edition State of the Connected Customers,”...

TikTok to Triple Revenue this Year, Challenging Facebook

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TikTok was the most downloaded app of 2021 and now has over 1 billion users, taking in almost $4 billion last year, reported Bloomberg. Facebook has 2.9...

Online Spending Flat as In-Store Purchases Grow

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Online consumer spending in the United States was flat in the first quarter of 2022 compared to the previous year, according to a Cardlytics report in May. Post-Covid,...

Twitter User Growth Drops in North America

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Twitter user growth has dropped in North America so far this year, according to data gathered in April by Insider Intelligence/eMarketer. Internet users who accessed their Twitter account...

Virtual Reality Headset Market Booming

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The global market for virtual reality (VR) headsets grew by 241.6% in the first quarter of this year, according to data from the International Data Corporation (IDC). Meta...

2022 US E-commerce Sales to Top $1 Trillion

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US retail e-commerce sales will reach over $1 trillion this year, an increase of 9.4% from $960.44 billion last year. According to data by Insider Intelligence/eMarketer, more than...

Facebook Projected to Plateau, not Grow in Coming Years

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Facebook monthly users in the United States are projected to remain flat and not grow in the coming years, according to data by Insider Intelligence/eMarketer. Following a peak...

Gary Vee: TikTok became Popular because of its Algorithm

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In a recent Youtube post, Gary Vee said that TikTok became popular because of its algorithm, which shows users what they are interested in. On the other hand,...