A surprisingly large amount of users do not click through Google search results on their smartphones, according to a survey by Semrush.
More users click search results on desktop computers compared to mobile phones. In terms of search types, images are by far the most popular on mobile.
On desktop, 25.6% of searches result in “zero clicks,” according to the report. In terms of user behavior, this can mean a variety of things, but let’s start with the worst-case scenario: these “zero clicks” mean that the user found the answer on the Google Search Engine Results Pages and never went to a website.
The fact that Google provides URL-less content in the form of direct answers suggests that it is responding to a new demand for accessibility, says Semrush.
The average smartphone user pays 6.6 seconds of attention to mobile ads that cover 80% of the screen, according to a report by Yahoo and OMD Worldwide.
This is more than double the attention received by ads with 50% screen coverage and roughly eight times that of ads with less than 10% screen coverage.
The average attention span for mobile ads among smartphone users aged 18 to 24 is 2.1 seconds, compared to just 1.3 seconds for those aged 55 and over. To engage younger consumers on these screens, advertisers should emphasize immersive and interactive content.
Customers are impatient, each one of us when shopping online expects our order to arrive as soon as possible. And we will look for the fastest way to get our order to our door.
On holidays, customers are more impatient, and shipping times are even more crucial.
That’s because customers now have a deadline, they need their order to arrive at the right time. If they are not certain the product will get to them on time, they will look somewhere else, until they find the place that ships it as fast as possible.
And you need to make sure they choose you.
Dropshipping with Aliexpress
Aliexpress is the first go to solution for most dropshippers. After all, it is easy to use, affordable, and has a huge selection of products.
But its biggest issue is – very long shipping times.
Because Ali’s warehouses are located in china, orders take a very long time to get to the rest of the world.
The standard shipping time takes about 15 to 45 working days! And even with their premium shipping packages take from 7 to 15 working days.
Like was mentioned before, most people are not willing to wait that long, especially if they can find the same product somewhere else with a shorter delivery time.
That only can risk your dropshipping business, and you’ll be putting yourself at a great disadvantage considering the holiday season.
Check out our YouTube video to learn more about dropshipping from Aliexpress:
How to reduce delivery times
There are a few factors that determine how long it will take to ship a product to the customer:
Processing time
Supplier location
Shipping options
Each of these factors is discussed below.
Processing time
The overall delivery time of a package is a sum of the processing time and the shipping time.
The processing time is the time it takes to process an order and ship it.
Each supplier has a different processing time, so it is up to your responsibility to choose the right supplier in an attempt to delay the delivery time as little as possible.
Supplier location
The process of shipping is getting a package from point A to point B. the farther away the points are from each other, the longer it will take for the package to reach its destination.
If the main audience you’re selling to is in the USA but your supplier is in China, you are dramatically extending your shipping time.
For this reason, finding local suppliers is the best way to reduce your shipping times. If we compare it to Dropshipping from Aliexpress where it usually takes 2-4 weeks for a package to arrive, with local suppliers you can bring it down to just a few days.
Shipping options
Different shipping options offer different shipping times. Whichever logistics provider you choose is up to you and different platforms (like Aliexpress) in different locations (such as china) will have their own variety of providers.
We won’t go into detail about the different companies and their services. This is just to bring to your awareness what can determine the shipping times of a certain product.
As a rule of thumb, Standard shipping usually takes longer, about 14-60 days. While third party logistics providers take 3-25 days.
The solution
All of these challenges can be faced easily by choosing the right dropshipping supplier that will provide a faster shipping time.
Our recommendation: Spocket
Spocket is a platform that provides shipping solutions and winning products for dropshippers.
Since most of Spocket’s suppliers are from the US and EU, delivery time is a lot shorter and is usually between 2-5 days.
You can minimize shipping time by choosing suppliers that are close to the location of your customers. You can find different suppliers by their location and choose whichever one has the shortest shipping time.
The estimated arrival times are specified in every product page.
Their processing time is also fairly short, about 1-3 business days. Just for comparison, Aliexpress’s processing time is between 3-8 business days.
Spocket can be easily integrated into a number of ecommerce platforms such as Shopify and Woocommerce. This makes transferring products and managing your store possible in just a few clicks.
Quality control
One thing Spocket are well known for is their strict product quality control.
Having suppliers from the US and Europe also contributes to keeping the product quality high. Knowing that the suppliers and vendors meet such high standards, means you don’t have to worry about any product being a scam or defective.
Dropshipping high quality products will also make sure customers will gain trust in you and will keep buying more.
This is another thing that dropshipping with Aliexpress really lacks, they do not have a quality control policy and they allow the sellers to manage their product’s quality as they please.
That’s an bigger problem than the long shipping time because there are circumstances in which customers are willing to wait longer for a product.
It is usually in a scenario where the product is very unique or solves a particular problem.
In that case customers have very high expectations, and if the product does not meet those expectations, the customer will be very disappointed and frustrated and will probably never buy from you ever again.
That’s why having a dropshipping solution like Spocket is incredibly helpful. This will save you so much time and effort of looking for the right suppliers and having to keep testing their products.
Pricing
After a free 14-days trial, you can start using Spocket for $24.99 per month. There are also more advanced plans that let you sell more products and have different added benefits:
The pro plan at $49.99/month or $24/month if paid annually.
The empire plan at $99.99/month or $57/month if paid annually.
The unicorn plan at $299/month or $79/month if paid annually.
There’s also a free plan but it’s only for browsing their catalog so I wouldn’t consider it as a part of their subscription plans.
Spocket pros & cons
Pros
Faster shipping
Suppliers from different parts of the world
Order samples for quality control
Can be integrated with ecommerce platforms like Shopify and Woocommerce
Optimized order fulfillment
Trusted suppliers
Automated order processing
Pricing process can be automated
Cons
Packaging is not customizable
Can not be integrated with major marketplaces such as Amazon or eBay
There is no free plan for selling with Spocket
You can’t contact suppliers directly
Conclusion
Long shipping times are a concern for many dropshippers, especially towards the holidays.
In this situation dropshipping with Aliexpress will be in most cases to your disadvantage, mainly for two reasons: One is long shipping times and second is poor quality control.
For this reason, it is recommended to consider alternative dropshipping supplier solutions.
Spocket is definitely the ultimate choice for your dropshipping business.
They have faster shipping times and better product quality. They basically solve any of the major drawbacks Dropshippers face with Aliexpress.
And yes it is a pricier option, but if your business success is important to you then making investments is part of the game. And this one will be worth it.
Struggling to find good products to sell? Not sure who’s your target audience? Tired of losing money on products you were sure were “winners”?
Then Ecomhunt is what you need! Find hot winning products that are added daily, spy on their ads & stores and import them into your store in 1 click and Start Selling Today!
Following a spectacular crash earlier this year, the crypto industry’s most popular tokens have gone to sleep, implying that amateur investors have lost interest in the once thrilling asset class and large funds have decided to stay away, reported the Financial Times on Friday.
Bitcoin, the most valuable token, has been mostly trading around $20,000 since August, after peaking near $70,000 a year ago. Ether, the second largest cryptocurrency, has not recovered since its environmental overhaul in September.
According to the analytics platform CryptoCompare, bitcoin’s average annualised volatility has now reached its lowest level since October 2020.
The drop in token prices was initially labeled a “crypto winter” — one of the market’s periodic dips. However, given the length of this now-drab phase, as well as the thousands of job losses in the sector in recent months, this appears to be more of an ice age, with no grand theories emerging as the next source of fuel for rallies, according to the report.
Meta is giving new options for businesses to detect whether other accounts on Facebook and Instagram are using their intellectual property.
According to a report in the Search Engine Journal, Meta’s Brand Rights Protection service is being updated with improved search capability, allowing businesses and brands to search by picture. The tool will find different sorts of material using that image, such as postings on Facebook and Instagram.
Businesses can report content using their intellectual property without authorization, leading Meta to investigate and remove the infringing content.
This new search feature is part of a series of enhancements to Meta’s Brand Rights Protection service, which is only available to firms with registered trademarks.
The tool will now allow brands to search and report on Facebook Pages, profiles, groups, and Instagram accounts.
According to Google Trends, the search term NFT (non-fungible tokens) and the topic of Cryptocurrency are trending downward.
NFT’s hit a high in January this year and since then have dropped in interest. Meanwhile, Cryptocurrency has been steadily declining in interest over the past 12 months from highs last year. Below is the Google Trends graph for NFT over the past 12 months:
Google Trends, search term NFT
Below is the graph for Cryptocurrency over the past 12 months according to Google Trends:
Google Trends, search topic Cryptocurrency
Grid recently ran an article titled: “Is the NFT boom over? What CNN dropping out says about the future of the Web3 product.”
The article states: “As recently as this summer, these digital files — properly known as non-fungible tokens — were trading for hundreds of thousands of dollars. Collectors eagerly snapped up NFT versions of everything from cat memes and the cartoon monkeys of the Bored Ape Yacht Club to serious artwork, all preserved on the same blockchain technology that underlies Cryptocurrency. That changed this summer: From May to July, the average NFT sale price dropped from $3,894 to $293.”
This could be a case of the shiny object syndrome, an ongoing belief that something new is worth pursuing and comes at the expense of existing plans. It is like a child that always wants a new toy.
The CEO of one of the world’s top air cargo handlers dismissed the dismal global trade forecast, stating that the growth of e-commerce and increased demand for speedier delivery are pushing a long-term trend toward delivering products by plane.
“Because of e-commerce . . . there’s definitely a shift that is structural, that is permanent,” Worldwide Flight Services chief executive Craig Smyth told the Financial Times.
He stated that air cargo, traditionally a minor component of the global supply chain, was becoming increasingly important as more shipping companies invested in aircraft fleets.
Online shopping deliveries now account for one-fifth of all freight moved by WFS in several parts of the world.
Smyth sees the recent slowdown in world trade as “temporary,” according to the report. He admitted that WFS was beginning to feel the effects of consumers cutting back on spending and that profits in the second half of 2022 are projected to be flat compared to the previous year. However, he emphasized that the company’s long-term outlook was positive.
A third of US adults indicated they will travel this holiday season, while another quarter said they are likely to do so.
According to data in September from the Out of Home Advertising Association of America, 34% of US adults plan to travel this upcoming holiday season. Another 25% said they would probably travel, and 41% answered no.
Insider Intelligence/eMarketer
According to a report by Insider Intelligence/eMarketer, the travel industry will spend 22.5% more this year on digital advertising than in 2021.
“Only one other industry will increase spending faster (retail), but travel will remain the smallest spender among the industries we track,” stated the report.
3 Pro Tips To Help You Make More Sales On Your Dropshipping Store This Christmas 2022
If you’re looking to really crush it this Christmas 2022 and make this Holiday season your best one yet, then this article is a must read!
Slow shipping times from China? Having a small profit margin? Not being on time for Christmas? All these issues are taken care of in this article.
Don’t miss out on this article – It can change it all for you this Christmas!
1. Don’t Dropship From Aliexpress
If you dropship a product during Christmas, and if that product is made to be a gift, then it’s especially important to know the time it takes for the product to arrive from China to your customer’s address.
The last thing you want to happen is for your customers to get EXTREMELY upset about late deliveries during the most important holiday of the year.
This could lead to a lot of disputes and chargebacks coming from your customers and it can entirely ruin your dropshipping career. PayPal and Stripe can easily block your payment account and it will get much tougher to dropship in the future.
So if you work with random Aliexpress sellers, you’re actually never safe.
You can’t really trust the Estimated delivery time and the product quality can be totally random because there’s no real quality control.
So what can we do to have normal shipping times and have some sort of quality control to ensure our customers get a working product?
It’s really simple actually: Use a Dropshipping fulfillment service like Spocket.
With Spocket, you can basically automate your whole dropshipping business. If you’re selling on Shopify, you can simply install the Spocket app and start sourcing/importing products directly to your store.
You’ll get MUCH faster shipping times that will help you compete with local online stores that ship domestically and you don’t have to worry about product quality because that’s been taken care of.
On top of that, Spocket also has local warehouses so it’s not just shipping from China. There’s a good chance to find the Winning Product you want to sell in their local warehouse which will reduce the delivery times drastically.
So instead of the regular 5-10 delivery days, you can have your product delivered in 1-3 business days!
And the whole thing is completely automated – The customer orders from your store and Spocket picks up all the details for you and gets ready to ship.
All you have to do is pay for the product and it’s out of your hands. No more manually entering your customer’s address on Aliexpress and manually updating the tracking codes.
Now you can keep on scaling without any worries of late shipments and damaged goods. And even better, you can keep on selling on Christmas’ week where the sales are the strongest!
2. Focus on Evergreen Products
For Dropshippers, Christmas is most wonderful time of the year because people spend huge amounts of money to buy stuff. It isn’t just gifts for family and friends…
During the holidays, people tend to treat themselves and not just their family members. Workplaces give out bonuses and you have people walking with some a more than usual amount of spending money.
So it’s our duty as Dropshippers to help them spend this money on themselves by offering them products to buy from us ?
So instead of focusing on gifts and having to worry about the delivery time, we can simply look for seasonal products, evergreen products, trending products, etc.
Let’s take this product as an example:
This Waterproof Dog Winter Jacket is something that a lot of dog owners Worldwide will need this Winter. With the right video ad and a well optimized product page, I can see this product selling long after Christmas is over.
Add some Christmas vibes and a “Christmas discount” to this product and you will have plenty of dog owners who are spending their extra money to treat their furry friends and keep them warm this Winter.
And the best part about it: You don’t have to worry about deadlines and there’s no need to look for other products to sell once Christmas is over.
By the way…
The product above is a really great one to sell during the Cold season and it can be a big winner for you and makes you some crazy sales!
And judging by the amount of engagement, people are absolutely loving it. It’s your chance to jump on the selling wagon and make some bank too.
Christmas is all about giving so there will be enough people who will be looking to purchase more than one product at a time. This is an opportunity for us to make even more profit than intended.
This Christmas our mission will be to think of what more products we can offer to buy with the one product we’re promoting. It can be a totally different product or even the same one.
It all depends on what we sell and our target audience.
Most importantly, you must approach this after some good thinking and not do this just because I recommended it in this article.
Here are some examples of upsells and quantity discounts that won’t work at all:
Offering totally random products on the sale page or after purchase – You must remember that you’re not Amazon so don’t expect people to go on a shopping spree in your store. If you offer a different product as an upsell, it must have some sort of connection to the one you’re already selling. If there’s no connection you’re just prolonging the purchase process and you may even end up losing a sale.
Offering products that are too complicated – Even if there’s a real connection between the products, sometimes the product you offer is a bit too complicated and it takes time to actually understand what it is all about. It’s best to offer a simple product instead of one with many features or styles. This way you don’t risk it with customers checking out your other product and forgetting why they clicked on your store in the first place.
Offering quantity discounts when there’s absolutely no need for more – There are products out there where buying one is more than enough so quantity discounts in this case won’t work at all. You’ll just take valuable space from your product description feed and prolong the purchase process.
And if you’re not sure about it, it would be better to not offer anything at all. The customer is never lost and you can sell him more stuff later with email marketing and other methods.
Remember that it’s much easier to sell again to an existing customer than getting a new one.
To Sum It Up
There’s still time for Christmas but for us Dropshippers the time to sell has already started.
Use the tips I shared in this article to improve your selling strategy this Christmas and start making some sales!
If you have questions, feel free to ask me in the comments.
Good Luck!
Struggling to find good products to sell? Not sure who’s your target audience? Tired of losing money on products you were sure were “winners”?
Then Ecomhunt is what you need! Find hot winning products that are added daily, spy on their ads & stores and import them into your store in 1 click and Start Selling Today!
As customers’ budgets get squeezed by the rising cost of living, products that let them buy items now and pay for them later (BNPL) are growing in popularity.
According to Insider Intelligence, by 2026, nearly 40% of US internet users will utilize BNPL, an increase in popularity that will be felt globally.
According to a Bluedot survey, 40% of US shoppers want to pay for gifts using BNPL. In addition, nearly half of Gen Z shoppers (48%) said they planned to use BNPL during the holidays.
Insider Intelligence/eMarketer
However, there are risks to the BNPL model. BNPL is increasing consumers’ debts. This can potentially increase shoppers’ financial difficulties by normalizing irresponsible borrowing. And, as the economy worsens, BNPL providers may struggle to recover those loans as the likelihood of consumers defaulting rises.
