TikTok expands pilot of its Stories feature

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TikTok is expanding its Stories feature, which is similar to Instagram story in that it is deleted after 24 hours. In addition, Stories appear on the For You...

Zuckerberg says NFTs coming soon to Instagram

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CEO and founder of Meta Mark Zuckerberg said during a conversation at SXSW that NFTs (non-fungible tokens) would be introduced into Instagram soon. “We are working on...

The 3 Google Analytics Stats You Should Track

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Google Analytics leaves many overwhelmed by all the information gathered about visitors to your website, but here are three key metrics you should be following. According to an...

Consumers are making purchases based on social values

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Many consumers are making purchasing decisions based on the social values of brands. This is something that should be kept in mind when marketing your brand. For example,...

Top US online and physical stores

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Here are the leading retailers where US adults shopped both in physical stores and online in the third quarter of 2021, reported Intelligence Insider/eMarketer. According to the Jungle...

TikTok is Catching up to YouTube

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More than two-thirds of the US population and three-quarters of internet users visited YouTube monthly in 2021, according to Insider Intelligence/eMarketer. More users viewed videos on YouTube last...

Following Apple, Google Plans Privacy Updates

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Google recently announced it will make new privacy changes that will decrease tracking capabilities on Android devices. According to a report by CNBC, Google plans to slowly roll...

Email Marketing Mistakes to Avoid

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Here are 8 email marketing mistakes that make campaigns less effective, according to an article in Forbes. 1. Not providing value to the prospective customer is a big...

As Japan Goes Cashless, E-Commerce grows

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Japan's government seeks to create a cashless economy and by 2025 wants cashless payments to make up at least 40% of all transactions, Business Insider reported. The increase...

Use Google Business Messages with customers

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Google Business Messages is a function that allows customers to start a chat with your business directly from Google Search, Google Maps, your website, or Google Business...