Top 2022 Influencer Marketing Trends

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Influencer marketing can quickly make a significant impact. It is becoming more apparent that multiple posts by an influencer are necessary to get results, not just a single...

SMS marketing can boost your sales

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Consumers want brands to be sending them text messages. According to Yotpo research that found that 72% of all UK consumers signed up for SMS messages to...

Over 80% of marketing experts use email newsletters

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Marketing professionals worldwide still prefer email marketing, with 81% sending newsletter emails. Almost the same amount of marketers (79%) send welcome emails, according to a report by Insider...

Better to have bad marketing than none at all

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Marketing is about presenting products that are perceived to have a higher value than they really are worth, according to an excerpt from a new book by...

Best PayPal alternatives

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PayPal is one of the leading payment platforms used on e-commerce websites as it is fast, easy, and secure. However, according to an article in Search Engine Journal,...

Amazon to Charge Sellers an Extra 5% for Fuel and Inflation

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Sellers who use Fulfillment by Amazon (FBA) will be charged an extra 5% because of the rise in shipping and fuel prices. Starting on April 28, Amazon...

Instagram is Moving to Stop Reposting of TikToks on Reels

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Instagram is making changes that include promoting original content, said Instagram head Adam Mosseri. "Creators are so important to the future of Instagram, and we want to make...

ChatGPT Helps Amazon Merchants Write Product Listings

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ChatGPT is quickly becoming popular among lawyers, clinicians, professors, and their students. But it's also proving useful in the business sector, particularly for Amazon sellers looking for...

Shopify has record Black Friday with sales up 21%

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The Canadian-owned e-commerce platform Shopify announced on Saturday that it sold $2.9 billion worldwide on Black Friday, a 21% increase from the previous year. The company said that...

Use Google Business Messages with customers

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Google Business Messages is a function that allows customers to start a chat with your business directly from Google Search, Google Maps, your website, or Google Business...