Digital Ad Revenues Fell in Q1, Companies are Anxious

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Google and Meta have maintained a consistent lead in digital ad revenues globally, ahead of Amazon, Twitter, and Snapchat, according to data from Insider Intelligence/eMarketer. However, Meta and...

Instagram, TikTok, Testing a New Repost Feature Similar to Twitter’s Retweet

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The social network Instagram revealed to TechCrunch that it is working to implement a feature that would allow users to repost the posts and reels of other...

Nearly 65% of Internet Merchants are pulling ads.

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Nearly two thirds of eCommerce companies are removing their products from advertising, according to the recently released Feed Marketing Report by DataFeedWatch by Cart.com. DataFeedWatch’s data comes form...

Google to Ban Ads that Lead to Pages that Contain Intrusive Advertising

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Google Ads is adopting a new policy mandating that landing pages adhere to “better ads standards” as outlined by the Coalition For Better Ads. Google sent an email...

How to Optimize Blog Posts with Keywords

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If your content has a high Google ranking, you will receive steady traffic over time. According to Ahrefs blog, there are three main ways to target keywords on...

Influencer Marketing on the Rise with TikTok

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The influencer marketing blitz by TikTok is nothing short of remarkable, reports Insider Intelligence/eMarketer. In 2019, the app accounted for 2.3% of all spending on creator campaigns...

Trust in social media declines in 2022

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Trust in social media platforms is declining this year, according to an Insider Intelligence/eMarketer reporter. Instagram is leading the list in declining social media platforms with a 5.9%...

In-game advertising is strong this year.

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Sony has bought Savage Games, a European mobile game developer, increasing its presence beyond gaming consoles to mobile devices. This year, there has been an explosion of interest...

The Most Popular UK E-Commerce Payment Methods

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As the UK's cost of living problem feeds worries that retailers are passing fees onto customers by raising prices, card fees will continue to be a hot...

Shopify Ranks the Top 10 Social Media Platforms for E-commerce

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The internet purchasing experience has evolved. Customers no longer find a product and then go to a retailer's website to buy it. Social media is helping to...