Email marketing is still crucial for 2022
Despite the growth of mobile messaging apps and social media platforms, email still is an essential tool to communicate with customers and potential customers.
According to an article...
Apple’s Search Ads App Rises as Google Ads and Meta Ads Fall
While other publishers have struggled in the aftermath of Apple’s AppTrackingTransparency, according to AppsFlyer’s latest “Performance Index,” Apple Search Ads has increased its mobile advertising market share...
TikTok Outperforms Instagram Reels in Terms of Engagement
Content creators with over one hundred thousand followers have a higher engagement rate on TikTok than on Instagram Reels, according to data from The Influencer Marketing Factory...
Younger Beauty buyers are Less Price-Conscious than Older Consumers
Gen Z buyers of beauty and skincare products are particularly drawn to brands because of their cost (48%), samples (46%), and sustainability (44%), according to Bolt.
Pricing...
New Facebook ads strategy to deal with iOS update
Dropshipping influencer Anton Kraly revealed on Youtube his strategy for dealing with Apple's iOS 15 update that makes tracking more difficult for marketers.
Most iPhone users decided not...
Top 10 Countries for E-Commerce
China will continue being the world's top e-commerce market in 2022, with 46.3% of the country's retail sales taking place online.
According to Insider Intelligence/eMarketer, in second place...
Retailers to Spend More on Social Media in 2024
Nearly three-quarters (72%) of retail marketers worldwide intend to boost their advertising expenditure on social channels, according to a November 2023 survey by TechValidate and cited by...
Shopify is Changing Customized Order SMS Notifications
Shopify announced in an email to merchants on Tuesday that it is working to reduce the number of notifications sent to customers by your brand.
These updates will assist...
Britain’s Clothing Market Questioned after Slow Holiday Season
After seeing a decline in share during the holiday shopping season, the British online clothes market's maturity should be called into question, the owner of Primark's finance...
YouTube Warns Channel Owners about Deleting Videos
YouTube's product lead for homepage and recommendations, Todd Beaupre, stated on X that YouTubers should not "delete videos unless you have a very, very good reason."
"When you...
