The dropshipping market was worth $228.92 billion in 2022 and is predicted to grow to $2032 billion by 2032.

According to the data published on EnterpriseAppsToday, the product reselling segment dominated the dropshipping market 2022.

The electronics and media segment will have the biggest market share by product category in 2022.

The dropshipping model allows businesses to not hold inventory and ship to their customers directly from their suppliers. Dropshipping offers a chance for business owners seeking a low-risk option to launch an online store with minimal capital required upfront.

North America is home to a diverse range of online enterprises and developed infrastructure to facilitate dropshipping.
Strong logistical networks, trustworthy suppliers, and a stable consumer base all contribute to the dropshipping sector’s growth in North America.

According to the report, Europe is a prominent market for dropshipping, with key players including France, Germany, the United Kingdom, Germany, and France.

Latin America has shown significant market dropshipping potential, with nations like Brazil, Mexico, and Argentina leading the way. The online retail sector is rapidly expanding, with a growing acceptability of online purchasing and an increasing number of enterprises entering the dropshipping market.

Dropshipping businesses can respond to specific consumer needs and differentiate themselves from generalist competition by targeting particular niches or specialized markets. Niche markets frequently have larger profit margins and fewer rivals, which allows for superior market positioning and client loyalty.

Here are 15 ways to improve your store’s SEO ranking, according to Ahrefs.

1. Use internal links for key pages
2. Use a caching plugin since 70% of consumers find page speed to be critical for buying from a website
3. Create a Google Business Profile, so you show up in Google search results and Google Maps
4. Research low-competition keywords to add to your website so you have a better chance of ranking higher
5. Copy ideas from competitors
6. Add a FAQ section
7. Get guest posts as a technique to build links
8. Research low-com
9. Find lost links and fix those pages

Eurozone retail sales remained steady in April, according to Eurostat, as consumers spent less on food and gasoline but more on other products, particularly online.

Retail sales volumes in the 20 countries that use the euro currency were unchanged from March and were 2.6% down year on year, reported Reuters.

In a Reuters poll of economists, the average estimate was for a 0.2% monthly increase and a 3.0% year-on-year fall.

Consumption has been poor throughout the year as real incomes have fallen, and people are now paying a higher portion of their salaries on expensive energy and credit and mortgage repayments, weakening demand for other items.

In terms of US video ad spend, Meta has a 30.1% share this year, compared to YouTube (8.3%) and TikTok (6.5%), according to Insider Intelligence/eMarketer.

TikTok is gaining market share but will not overtake YouTube by 2025, according to a projection by Insider Intelligence/eMarketer.

Even though TikTok’s 133.0% growth from the previous year is over, there are still plenty of opportunities for all three businesses in the video ad market.

According to the report, Meta’s total US video ad revenues will surpass $25 billion this year, representing a 13.6% increase over the previous year. YouTube’s video ad income will surpass $7 billion, representing a 6.4% increase. TikTok’s sales will surpass $5 billion, representing a 20.2% rise.

Facebook is the leading social platform, with 2.99 billion monthly active users, followed by YouTube with 2.56b, and WhatsApp with 2.24b.

According to a tweet by World of Statistics, the fourth spot is held by Instagram with 2b monthly users, followed by TikTok with 1.53b, Messenger with 1.3b, WeChat with 1.22b, Linkedin with 930 million, and Telegram with 700m.

Twitter was further down the list with 450m users; however, its owner, Elon Musk, tweeted, “This platform ranks much higher when assessed by total user-hours per month.”

Consumers are more willing than ever to buy from brands they have never heard of.

According to an article published by Google, “shoppers aren’t necessarily focused on bargain hunting. Instead, they seek value, quality, and good customer service.”

53% of consumers say they prefer to buy durable products needing to be replaced less rather than cheaper products.

73% are willing to keep buying from companies that raise their prices “if they feel valued as a customer.”

“About a third of consumers in surveyed markets are spending more time making decisions (30%), considering more brands (30%), and considering more stores or retailers (29%),” stated the article.

Notably, over 40% of shoppers in the countries polled use Google to research a purchase they intend to make in-store or online.

Instagram revealed some information on how it ranks content on the platform in a blog posted on Wednesday by Adam Mosseri, the head of Instagram.

The company breaks out its ranking methodology in a blog post according to the places where users will find content: the main Feed, Stories, the Explore page, and Reels.

“With Feed we consider recent posts shared by the people you follow, as well as posts from accounts you don’t already follow that we think you might be interested in. We determine what you might be interested in based on various factors, including what and whom you’ve followed, liked or engaged with recently,” stated Mosseri.

The article went on to state: “The most important signals across Feed, roughly in order of importance, are:

• Your activity. Posts you’ve liked, shared, saved or commented on help us understand what you might be interested in.
• Information about the post. These are signals both about how popular a post is – think how many people have liked it and how quickly people are liking, commenting, sharing and saving a post – and more mundane information about the content itself, like when it was posted, and what location, if any, was attached to it.
• Information about the person who posted. This helps us get a sense for how interesting the person might be to you, and includes signals like how many times people have interacted with that person in the past few weeks.
• Your history of interacting with someone. This gives us a sense of your interest in seeing posts from a particular person. An example is whether or not you comment on each other’s posts.”

The most crucial aspect for individuals worldwide when determining whether to deal with a business online is data security, according to TransUnion.

The convenience of payment is the second most essential factor, followed by the ease of login or authentication.

According to Insider Intelligence/eMarketer, gaining the trust of consumers is critical to gaining their loyalty, especially in an economic climate when the best offer wins.

Brands should consider investing in identity verification tools, behavioral biometrics, or solutions that detect data breaches in real-time to protect consumer data, according to the report. Security features, on the other hand, must be smoothly incorporated into the consumer journey and simple to use.

Stories on YouTube are being discontinued in favor of Shorts and Community posts since they generate greater engagement.

On June 26, YouTube will discontinue Stories, a feature for short-term posts. Users will be unable to post Stories and current posts will expire after seven days, reported The Verge.

YouTube Stories vanished after a specified period; creators might use Stories to promote their channel by posting updates or behind-the-scenes footage. However, it does not appear to have caught on today – access was limited, few creators seem to be consistently submitting Stories, and the feature receives no promotion even from YouTube.

Instead of posting content to Stories, YouTube wants creators to publish it to Community Posts and Shorts.

TikTok is developing a chatbot named Tako that uses artificial intelligence to recommend videos based on questions users ask it, according to pictures shared with The Verge.

If TikTok decides to make it broadly available, the chatbot could “radically change search and navigation” in the app, according to Daniel Buchuk of Watchful Technologies, a startup that predicts major app improvements for Fortune 500 firms.

Tako appears at the right of a video, above the TikTok profile icon. Tapping it brings up a chat box where the bot looks to be capable of addressing a variety of questions. It is unknown whose AI model TikTok is employing to power Tako.

TikTok spokesperson Zachary Kizer described the chatbot as “a limited experiment” and told The Verge that it is not yet available to users in North America or Europe.