Three New Features Released by YouTube, including Live Stream Reaction Analytics
YouTube has released three new improvements for video creators that aim to provide them with a better insight of their audience and improve the user experience they...
Strong US Retail Sales Boost First-Quarter Growth
Retail sales in the United States climbed more than predicted in March, owing to a jump in e-commerce revenues. This demonstrated that the economy concluded the first...
Google Remains Gen Z’s Top Search Engine, Study Finds
In the face of discontent with Google's results, Generation Z is turning to social media as a search engine, looking for rapid, relatable solutions.
According to statistics published...
Musk: Meta was ‘Falsely Claiming Credit for Sales’ from X
Elon Musk, the owner of X, posted on Thursday that "Meta was also falsely claiming credit for sales that actually originated from X" after advertisers filed a...
US House Passes TikTok Ban if Chinese Ownership not Ended
The House passed a bill on Saturday that would force the Chinese company ByteDance, which owns TikTok, to sell or ban the app.
This brings a law that...
Customers Trust Retailer Website Ads over Third-Party Marketplaces, Social Media
A quarter of US consumers are influenced to make purchases by advertisements on retailer websites, according to new Intellias research cited by Search Engine Land.
According to Intellias,...
Brands Continue to Spend Big in Sponsored Social Media Content
US Marketers will spend $8.14 million in social media-sponsored content, up 16.0% year over year, according to a March 2023 forecast by EMarketer.
Although spending will increase to...
Biden Plans to Sign TikTok Divestment-or-Ban Bill after it Passes Senate
The US Senate voted overwhelmingly late Tuesday in favor of legislation that would ban TikTok in the United States if its owner, Chinese tech firm ByteDance, fails...
Despite Changes in TikTok Shopping Content, More than Two-Thirds of users Boosted Usage
Only 8.3% of users who saw shopping-related content changes reported a drop in TikTok usage, according to an EMarketer April 2024 "US Social Commerce" survey.
According to Earnest...
Report: Sources say ByteDance Prefers US TikTok Shutdown if Legal Options Fail
TikTok owner ByteDance would rather close its loss-making app than sell it if the Chinese company exhausts all legal options in fighting legislation to remove the site...
