News

Insider Intelligence/eMarketer estimates that between 2023 and 2027, US retail media ad spend will double to $109.40 billion. "Increased spending in retail media connected TV and other off-site...

Facebook said on Wednesday that due to Apple's iOS update which makes tracking conversions more difficult, it is underreporting website conversions by about 15%. "The cost of achieving...

Google is now offering a Digitial Marketing and Ecommerce Certificate endorsed by the American Association of Advertising Agencies and the American Advertising Federation. Google's certificate program seeks to...

Google Ads is adopting a new policy mandating that landing pages adhere to “better ads standards” as outlined by the Coalition For Better Ads. Google sent an email...

Amazon.com said on Thursday that its operating profit could fall to zero in the current quarter as layoff savings fail to offset the financial impact of consumers...

Twitter has removed the tweets that announced the policy prohibiting people from posting handles and links to other social networks. The policy page that stated these guidelines...

Mohammed Kamil Sattar (The Ecom King) shared his favorite product research tools in a recent Youtube video and included Ecomhunt's Chrome extension. "I use Facebook and I use this...

TikTok has long dominated the short-form video market, and other platforms such as Instagram and YouTube have imitated its popularity and integrated it into their apps under...

Web.com announced a new e-commerce platform that is easy to use with drag and drop functionality. Web.com told Search Engine Journal that people without any technical skills will...

Creatopy, a platform to create ads, released a case study after running similar video ad campaigns on both Instagram Reels and TikTok ads. The Instagram Reels ad performed...