Over a Third of Amazon Merchants Write and Optimize Listings with AI

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Based on data collected by Jungle Scout in January 2024, it was found that more than one-third (34%) of Amazon sellers and brands worldwide utilize artificial intelligence...

TikTok is Nearing the Release of its Instagram Competitor

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TikTok's future Instagram competitor app for photo sharing could be called TikTok Notes, according to screenshots uploaded by users, reported TechCrunch. TikTok also stated that the app was...

When it Comes to Finance, Clothes, and Skincare, Social Media Users Prefer Brands Over...

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According to an October survey by Snap Inc. and IPG Magna, social media users in select nations (the United States, United Kingdom, Australia, France, and Saudi Arabia)...

How Different US Age Groups Shop for Beauty Products

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Beauty and personal care shoppers of all ages in the United States are more inclined to shop in-store. However, Ipsos data from March 2024 shows that younger...

Shoppable Media Enables Marketers Monetize Live Events

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Almost half of all US adults who have purchased through shoppable commerce did so via social media, according to EMarketer's Bizrate Insights' February 2024 poll. Paramount tested a...

Tips on Reaching TikTok Users on Other Platforms

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TikTok's parent firm, ByteDance, must sell the company by January 19, 2025, or face a US ban. The company is suing to avoid the ban. Still, if...

Google on importance of About Us and Contact Pages

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Google's John Mueller responded to a concern regarding whether adding a "contact page" and/or a "about page" was a good idea because Google considers them significant. Mueller...

Nielsen Data Shows YouTube Outranks Netflix in US TV Viewership

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YouTube accounted for 9.7% of all TV viewership in the United States in May, the highest share ever held by a streaming medium, according to Nielsen's "The...

Adults in the US Watch Less TV and More Digital Video Online

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US individuals would spend 55 minutes daily watching digital video rather than traditional TV in 2024, according to EMarketer's February 2024 projection. The drop in TV time spent...

TikTok and Universal Resolve Music Royalties Disagreement

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After settling a royalty dispute with Universal Music Group, TikTok will restore millions of songs to its platform. However, the schism appears to have been bridged, with the...