Elon Musk is attempting to change how news links show on his social media platform X, formerly known as Twitter, in a move that might weaken news publishers’ ability to attract audiences.

Musk said in an X post late Monday that headlines and text from links will be removed for news stories shared on the platform, leaving only the primary image.

“But with the shortened links, users might end up writing some text along with their posts and eventually they could consider X’s premium service that allows a single post of up to 25,000 characters,” noted Reuters.

“With the changes, Musk is pitching X as a more relevant platform for content creators,” the article stated.

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