Instagram, TikTok, and Facebook continue to hold the top spots for downloaded apps, and Meta’s Facebook continued to be the most used app, according to statistics from data.ai (formerly App Annie).
Instagram was number one in downloads, followed by TikTok in the first quarter of 2022. They were followed by Facebook, WhatsApp, and Snapchat.
Facebook led in active monthly users, followed by WhatsApp, Instagram, Facebook Messenger, and TikTok. After that are Amazon, Telegram, Twitter, Spotify, and Netflix.
In terms of consumer spending, TikTok was first followed by YouTube.
According to data.ai, Apple users make up 65% of the global app store spend worldwide, though Android is the more popular operating system.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon