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Social Video Ad Revenue is Starting to Slow

In 2023, social video accounted for 52.5% of total US social ad spending. By 2025, social video will earn...
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Report: Sources say ByteDance Prefers US TikTok Shutdown if...

TikTok owner ByteDance would rather close its loss-making app than sell it if the Chinese company exhausts all legal...
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Despite Changes in TikTok Shopping Content, More than Two-Thirds...

Only 8.3% of users who saw shopping-related content changes reported a drop in TikTok usage, according to an EMarketer...
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Brands Continue to Spend Big in Sponsored Social Media...

US Marketers will spend $8.14 million in social media-sponsored content, up 16.0% year over year, according to a March...
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Biden Plans to Sign TikTok Divestment-or-Ban Bill after it...

The US Senate voted overwhelmingly late Tuesday in favor of legislation that would ban TikTok in the United States...
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