An Amazon official said on Friday that Amazon aims to increase its exports from India to $20 billion by 2025 by adding thousands of small vendors to its e-commerce platform.
“We are very encouraged by the number of entrepreneurs who signed up this year. We are looking to scale up,” Bhupen Wakankar, director of global trade at Amazon, told Reuters.
According to Wakankar, there was a high demand for “Made in India” organic health supplements, homeware such as bath towels and jute rugs, and robotic toys for youngsters ahead of the Black Friday Cyber Monday sale, which begins on Friday and lasts 11 days.
Amazon Global Trade, the e-commerce giant’s business-to-consumer (B2C) export platform, was launched in 2015 with a small number of merchants and is gaining pace in India.
According to the official, the company has recruited over 100,000 small manufacturers to sell a wide range of items to global clients.
Beauty, clothes, home, kitchen, furniture, and toys experienced the most increase on the e-commerce platform, according to the report.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon