Canada has not been as quick to shift to online shopping as the United States but since the coronavirus outbreak, e-commerce has almost doubled since 2019.
Canada’s e-commerce grew by 75% in 2020, with only Argentina beating it with growth of 100.6%, according to a report by Insider Intelligence/eMarketer.
The logistics of sending orders to a population spread across a large land area had limited e-commerce growth in Canada.
E-commerce is set to grow by 12% in 2021 and reach $64.51 billion, almost twice the sales volume in 2019.
However, e-commerce will still only make up 13.4% of total retail this year and is predicted to reach 17.2% by 2020. The U.S. e-commerce market is expected to grow to 23.6% of the retail market by 2025, according to the report.
Walmart Canada said its e-commerce sales grew 229% over the holiday season ending in January compared to the previous year.