Active TikTok users will spend 54 minutes per day on the app, according to a forecast by eMarketer.
The following graph shows the average daily time spent on various online platforms.
Netflix leads with one hour per day, followed by TikTok (54 minutes), Hulu (53), Spotify (51), YouTube (49), Twitter (34), and Instagram (33).
The survey included US adults who use the platform at least once per month.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon