Qualtrics and Klaviyo’s February 2024 data show that 37% of e-commerce marketers worldwide utilize AI for customer service and assistance.
Another 29% of e-commerce marketers worldwide would consider using AI-powered customer service and support in the future.
According to IBM data from October 2023, reported EMarketer, consumers also want AI assistance. Over eight in ten adults (86%) worldwide want AI to help deliver services or address difficulties.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon