Qualtrics and Klaviyo’s February 2024 data show that 37% of e-commerce marketers worldwide utilize AI for customer service and assistance.
Another 29% of e-commerce marketers worldwide would consider using AI-powered customer service and support in the future.
According to IBM data from October 2023, reported EMarketer, consumers also want AI assistance. Over eight in ten adults (86%) worldwide want AI to help deliver services or address difficulties.
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Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon