In an effort to support content creators as they expand and create communities, Meta Platforms on Sunday announced that it is piloting a monthly subscription service called Meta Verified.
Users will be able to authenticate their accounts with a government ID and receive a blue badge through this service.
“As part of this vision, we are evolving the meaning of the verified badge so we can expand access to verification and more people can trust the accounts they interact with are authentic,” stated Meta.
The subscription bundle for Instagram and Facebook, which will be available later this week, will offer additional security against impersonation and cost $11.99 per month on the web or $14.99 per month on Apple’s iOS and Android.
Meta’s entry into subscription services comes on the heels of Twitter’s announcement last month that Twitter Blue will cost $11 per month.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon
