TikTok has begun removing Universal Music Publishing Group (UMPG) content from its video app after failing to secure a new license arrangement with the music label, the social media company announced on Tuesday.
TikTok has also begun to silence videos on its site that use music created by any songwriter signed to UMPG, as the licensing agreement expired on January 31st, reported Reuters.
A source familiar with the subject told Reuters that the corporation is expected to remove all UMPG content by the end of February due to legal concerns. According to the source, TikTok has contacted UMG and is still interested in negotiating a new arrangement.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon