Email marketing produces excellent outcomes and provides the highest ROI. Examine the channels and the ROI they generate, according to an article on Mobile App Daily.
That is correct; email marketing outperforms all other notable marketing methods, including SEO and content marketing. The report noted that email marketers may expect a whopping ROI of $40 for every $1 spent on email marketing.
Personalized emails with the recipients’ first names in the subject line have higher open rates (18.3%) than without (15.7%).
Keep testing different emails to find which ones get more opens and results.
Ariel Ben Solomon is the Growth and Strategy manager at Ecomhunt. He is the host of the Ecomhunt Podcast. Can be followed on Twitter at @ArielBenSolomon
